Personal Banker Associate II

Fifth Third Bank•Naples, FL

About The Position

Selected candidates are intended to become a Retail Personal Banker II after completing a 4–8 week onboarding and education program, including rotations in Operations and Sales & Service, and a concluding certification. The Retail Personal Banker II role focuses on sales development and relationship building by promoting deposits, loans, fee-based services, and customer retention. The position sells banking products and services to meet existing and prospective customers’ needs while providing specialized care and service. It uses the bank’s consultative sales and service process, prescribed tools, and staff referral activity. The role is accountable for managing risk, following policies and procedures, and acting in the best interests of customers and colleagues. It develops customer relationships, identifies financial needs, recommends solutions, meets individual and team production goals, and contributes to revenue growth. The position also supports customer service representatives, participates in lending and financial-center operations, and maintains confidentiality and ethical conduct. The position is based in a normal office environment, involves extended viewing of computer screens, and requires travel within the affiliate for training, scheduling flexibility, and travel outside the affiliate for classroom training. Supervisory responsibilities: none.

Requirements

  • College degree, work experience providing transferable skills, or a combination of education and experience.
  • Ability to develop comfort with sales activities to acquire new consumer household and small business customers and/or cross-sell to established customers.
  • Ability to demonstrate understanding of advanced math functions used to analyze credit and financial information.
  • Ability to professionally represent Fifth Third Bank in appearance and verbal and written communication.
  • Ability to develop working knowledge of Retail policies and procedures and use sound judgment in making decisions.
  • S.A.F.E. Act registration through the Nationwide Mortgage Licensing System (NMLS) is required at the time of employment.

Nice To Haves

  • Experience in the financial industry.

Responsibilities

  • Use the consultative sales process and Financial Needs Assessment to develop customer profiles and identify current and future financial needs.
  • Maintain knowledge of Retail consumer and small business products and services, and recommend appropriate solutions using the bank’s value proposition.
  • Use CAMP and other approved marketing tools to contact customers proactively and schedule periodic financial reviews.
  • Cross-sell primarily to existing customers and participate in outside sales activities as directed, including onsite presentations, business sales calls, and community financial literacy events.
  • Build working relationships with assigned Business Partners in Mortgage, Small Business, Commercial, and Investment, and make referrals when appropriate.
  • Meet or exceed customer experience and individual and team production goals, and contribute to year-over-year revenue growth as measured by the Financial Center P&L.
  • Guide customer service representatives on the sales and referral process.
  • Promote customer satisfaction through a friendly, helpful, and professional demeanor.
  • Answer customer questions confidently and take ownership of customer issues.
  • Protect confidential business information and maintain a position of trust and responsibility.
  • Follow the Bancorp Code of Business Conduct and Ethics and related policies, maintaining ethical behavior.
  • Follow established policies and procedures when opening and servicing Retail products.
  • Participate in consumer loan and bankcard processes, owning sourced loans from application through closing.
  • Participate in opening and closing the Financial Center or Bank Mart as directed by the Financial Center Manager.
  • Keep current on Retail procedures for mitigating fraud and unnecessary risk or exposure.
  • Identify, assess, manage, monitor, and report risks while operating within the Bank’s risk appetite.

Benefits

  • Comprehensive benefits programs designed to support employees’ and families’ physical, financial, emotional, and social well-being.
  • Differentiated compensation offerings.
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