Performance Marketer Junior · Adult RTB
David Kennedy Recruitment•Capon Bridge, WV
•Remote
About The Position
David Kennedy Recruitment is working with a fast-growing international AI company to recruit a Performance Marketer — Junior · Adult RTB for its Growth team. The role focuses on operating and optimizing acquisition campaigns across adult, native, push and RTB traffic sources, with the opportunity to progressively take ownership of larger campaign budgets.
Requirements
- Recent, direct campaign execution experience
- Personal responsibility for campaigns or a defined portion of advertising spend
- Evidence of making campaign optimization decisions
- Understanding of CPA, conversion, ROAS and basic LTV
- Meaningful involvement in creative testing
- Strong numerical reasoning
- Clear communication skills
- Fast learning ability and high ownership
- B2C or DTC experience
- Full comfort working directly with explicit creatives
- Willingness to work under a B2B contractor arrangement.
Nice To Haves
- Experience with adult acquisition, native, push or RTB traffic is an advantage
- Familiarity with platforms such as TrafficJunky, ExoClick, TrafficStars, Clickadu, PropellerAds, Adsterra or TrafficFactory is an advantage
- Experience with Taboola, Outbrain or MGID is an advantage
- Familiarity with Voluum, Binom or RedTrack is an advantage
- Understanding of server-to-server postbacks, sub-ID and placement-level tracking is an advantage
- Experience in mobile gaming, performance marketing, mobile-growth agencies, consumer subscription apps or iGaming and online betting is relevant
- Experience in dating and social apps, DTC, e-commerce or other high-volume B2C subscription businesses is also relevant
Responsibilities
- Launch and optimize adult acquisition campaigns
- Monitor performance by traffic source, placement, format, market and creative
- Reallocate spend based on CPA, conversion and traffic quality
- Identify weak placements, fraud and low-quality traffic
- Contribute to creative hypotheses and testing plans
- Evaluate performance beyond clicks and registrations
- Analyze subscription conversion and customer quality
- Maintain accurate campaign tracking and reporting
- Communicate results and recommended actions clearly
- Progressively develop toward independent ownership of substantial campaign budgets.
Benefits
- Competitive salary package
- Fully remote working opportunity
- B2B contract
- Opportunity to progressively take ownership of larger acquisition budgets
- Hands-on exposure to international performance marketing and RTB acquisition
- High-growth AI environment
- And many more!!!
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What This Job Offers
Career Level
Entry Level
Education Level
No Education Listed
