Performance Creative Designer

ThirdLove•San Francisco, CA

3d•$85,000 - $95,000

About The Position

Thirdlove is seeking a Performance Creative Designer to lead the creative output for their paid media efforts. This role focuses on producing ads that drive new customer acquisition across various platforms like Meta, TikTok, Pinterest, and Google. The designer will work closely with the paid media team, translating data and briefs into compelling visual concepts. Collaboration with internal Brand and Creative teams is essential to ensure brand consistency and product accuracy. This position is for an individual who understands the difference between attention-grabbing creative and conversion-driving creative, with a proven track record in performance advertising.

Requirements

3–5 years in a DTC or e-commerce paid creative environment
Proven experience creating performance ads, not just brand ads
Strong static and motion design skills
Video editing capability required
Deep understanding of paid social formats, specs, and platform behavior across Meta, TikTok, and Pinterest
Experience with creative testing frameworks: hook testing, format optimization, fatigue identification
Comfortable in a high-volume, test-and-learn environment
An evaluative relationship with AI and automation tools
Strong visual communication skills with an eye for what stops a scroll
Familiarity with performance data — ability to read a creative report and know what to do with it

Nice To Haves

Experience working closely with media buyers or performance marketers
Experience managing or directing AI execution tools

Responsibilities

Own paid creative production end-to-end
Produce static, motion, and video ad formats across key paid marketing channels such as Meta, TikTok, Pinterest, and CTV
Manage creative from brief to final asset — fast, at volume, and without sacrificing quality
Maintain brand voice, product accuracy, and visual consistency across every ad that goes out the door
Drive the creative strategy
Partner with our paid media team on daily creative briefs and the feedback loop
Translate performance hypotheses into visual concepts using our creative framework
Study channel metrics and best practices together to inform what we make next
Maintain a competitive edge by monitoring and leveraging emerging trends
Collaborate to identify creative fatigue, flag underperformers, and move quickly on replacements
Use AI to go faster without going shallow
Partner in the evaluation and selection of AI technologies, maintaining a discerning yet receptive outlook
Use AI-assisted design tools to produce iteration and format variants at scale freeing time for the concept work that actually matters
Stay current on emerging AI tools in the creative space and bring new capabilities to the team
Operate as a strategic creative partner
Collaborate with Paid, Brand, and Creative teams to ensure paid work reflects the ThirdLove visual identity
Develop a deep understanding of our product — fit, fabric, innovation — so creative is always product-credible
Contribute to seasonal creative strategy and shot list planning alongside the Sr. Video Lead