Creative Strategist (Performance Creative)

Soar With Us

11h•Remote

About The Position

The Soar Group is a fast-growing performance agency group comprising Hambi Media (performance creative for Meta), For You Advertising (TikTok specialists), and Soar With Us (paid social and search). Together, they manage over £100M in ad spend for leading D2C brands and operate the UK's largest Creative Strategy department. This role focuses on leading creative strategy for a portfolio of fast-growing D2C brands, driving ideation, scripting, briefing, and analysis to develop, test, and scale high-performing creative across Meta and TikTok. The Creative Strategist will collaborate with designers, producers, media buyers, and account managers to ensure strategic, performance-driven, and high-standard creative output.

Requirements

2-4+ years of experience in paid social, creative strategy, content, or performance marketing (agency experience a plus).
Strong understanding of Meta and TikTok ad ecosystems.
Proven ability to analyze performance data and translate it into creative decisions.
Excellent written communication and briefing skills.
A proactive, ownership-driven mindset.
A strong interest in buyer psychology, storytelling, and conversion-driven content.
The ability to manage multiple clients and priorities effectively.
Takes ownership and accountability for results.
Strategic, but also hands-on and execution-focused.
Cares about performance over vanity metrics.
Collaborative and communicates clearly with cross-functional teams.
Thinks critically about performance and process, and confidently challenges both their own work and the company's ways of working to push outcomes further.
Curious, with a genuine passion for the eCommerce space - consistently engaging with new content, trends, and platform updates to evolve their thinking and approach.
Thrives in a fast-paced, high-performance environment.
Motivated to grow into a leading creative strategist.

Nice To Haves

Agency experience

Responsibilities

Own and develop performance creative strategies across multiple client accounts on Meta and TikTok.
Turn creative performance data into clear insights, recommendations, and testing opportunities.
Lead concepting, scripting, and briefing for UGC and paid social assets.
Write clear, high-quality creative briefs for creators and internal production teams.
Build and manage structured creative testing roadmaps across accounts.
Collaborate closely with account managers to ensure alignment between strategy, delivery, and client goals.
Stay ahead of trends, hooks, formats, and platform updates to inform creative direction.
Lead or contribute to client reporting, presenting creative insights and strategic recommendations.
Manage multiple accounts with strong organization, prioritization, and attention to detail.

Benefits

Work across leading D2C and e-commerce brands.
Rapid progression in a scaling performance creative agency.
28 days holiday including your Birthday, Christmas Eve and New Years Eve.
After 2 years’ service, you’ll receive 1 extra day of annual leave for every year of service.
Hybrid working + up to 30 days working abroad.
Private health & dental insurance.
Enhanced parental leave: 12 weeks full pay for birthing parents or primary adopters, 4 weeks full pay for non-birthing parents or secondary adopters.
Team socials, supportive environment, happiness-driven values.
Beautiful HQ at the Roundhouse based in Camden.
Profile may be introduced to other relevant opportunities through HAYRA platform.