Partner Success Director (Retail Media)

Fluent•New York, NY

4d•Hybrid

About The Position

As a Partner Success Director at Fluent, you will play a critical role in growing and nurturing our strategic partner (publisher) relationships. Blending your strengths in relationship management, performance marketing, data analysis, and project execution, you will be the day-to-day owner of our partner success—driving growth, optimizing monetization strategies, and uncovering new opportunities for innovation and scale. You’ll serve as the voice of the partner internally while proactively managing each relationship from onboarding to optimization, ensuring each partner is maximizing value from the Fluent platform. This is a high-impact, cross-functional role that sits at the intersection of Media Supply, Client Success, and Product. Fluent delivers personalized post-transaction offers to consumers at the moment of purchase on 3rd-party e-commerce sites. This is a hybrid role for those in the NYC area, but open to remote for those not in NYC.

Requirements

8-10+ years of experience in Partner Success, Account Management, or Strategic Partnerships—ideally in ad tech, martech, e-commerce, or retail media.
Proven success managing and growing a portfolio of strategic enterprise clients, brands, and agencies.
Exceptional communication and relationship-building skills—able to convey technical and business concepts across different stakeholder levels.
Strong analytical mindset; confident working with performance data, dashboards, and deriving actionable insights from trends.
A strategic operator with a passion for process optimization, documentation, and scalable growth.
Comfortable in a fast-paced, evolving environment and able to manage competing priorities with agility and focus.
Interest in post-purchase monetization, commerce media, and the intersection of consumer behavior and advertising.
Experience working with technical integrations (pixels, iFrames, SDKs, tag managers) and comfort with debugging or collaborating with technical teams.

Nice To Haves

Prior experience in a high-growth advertising monetization or startup environment
Understanding of the retail media and e-commerce landscape
Familiarity with CPM, CPA, and CPC monetization models

Responsibilities

Serve as the primary point of contact for a portfolio of partners during and after onboarding, owning all day-to-day communication, performance reviews, and strategic planning.
Build and maintain deep relationships with partner stakeholders across business, marketing, and technical teams.
Lead weekly, bi-weekly, and monthly calls, as well as QBRs highlighting performance trends, key wins, roadmap alignment, and actionable growth opportunities.
Serve as a consultative partner aligning Fluent’s value proposition with the evolving business goals of each media partner.
Own and manage the onboarding experience for new supply partners, including implementation planning, stakeholder coordination, asset delivery, and pre/post-launch testing.
Collaborate cross-functionally with Sales, Client Success, Product, and Ops to ensure a smooth launch experience and scalable setup.
Define success metrics, milestones, and post-launch optimization plans during the onboarding phase.
Monitor and analyze campaign performance to surface trends and drive data-backed recommendations.
Collaborate with internal Data Science, Client Success, and Creative teams to optimize media mix, refine targeting, and test new creative formats and placements.
Drive A/B and multivariate testing roadmaps to uncover new monetization opportunities.
Represent the voice of the partner internally, championing needs, surfacing insights, and advocating for product enhancements or service improvements.
Collaborate with Product to communicate feature updates and encourage partner adoption of new capabilities.
Maintain close alignment with Finance, Tech, and Ops to ensure accurate forecasting, troubleshooting, billing, and partner support.
Identify new supply opportunities within existing partnerships, including additional placements, new site integrations, and UX enhancements.
Provide thought leadership on market trends and best practices to help partners stay competitive and innovative.
Assist in scaling internal processes by documenting playbooks, partner best practices, and onboarding frameworks.