Partner Marketing Manager

Quilt

2d•$120,000 - $150,000•Hybrid

About The Position

Quilt is building the modern home energy system, starting with HVAC. Its first product, a ductless heat pump, is the smartest way to heat and cool your home: 20% more efficient than comparable ductless heat pumps, with sleek, architectural design, intuitive room-by-room control, and radar-based occupancy detection. Every Quilt system is sold and installed by a Quilt Certified Partner, a vetted network of HVAC professionals across the U.S. and Canada. We're hiring a Partner Marketing Manager to own marketing for and to our Certified Partner network. This is a hybrid role: part campaign management, part channel ownership, part product adoption marketing. You'll work closely with the VP of Marketing and the Partner Success team to make sure every partner has what they need to market Quilt effectively, and to make sure new product rollouts land with real partner adoption behind them. You'll operate as an independent contributor. This is a build-and-run role, not a manage-a-team role. You should be comfortable owning execution end to end.

Requirements

5-8 years of marketing experience, with a few years in HVAC, home services, or a related trade/contractor-facing industry (required)
Generalist marketing skill set: comfortable moving between campaign management, channel/content ownership, and program marketing without needing a specialist team
Strong hands-on channel management skills across email/newsletter, community platforms (Facebook groups), and social (Instagram, YouTube)
Comfort working as an independent contributor who can plan and execute without a team underneath them
Strong cross-functional collaboration skills, especially working alongside Partner Success, Sales, and Product
A track record of connecting marketing activity to downstream revenue metrics (leads, installs, adoption)

Nice To Haves

Experience with tools like Braze, Salesforce, or similar partner/customer marketing platforms
Video or content creation skills for YouTube and social

Responsibilities

Own the rollout of Quilt's twice-yearly partner marketing campaigns and promotions, from planning through partner-facing execution
Run weekly training calls with partners on new marketing channels, assets, and best practices
Collaborate with Partner Success to ensure partners have what they need to drive their own qualified lead and install volume
Build and maintain a library of partner-ready marketing assets (co-branded creative, campaign kits, sales collateral)
Own the monthly partner newsletter, from content planning to send
Manage and grow Quilt's partner Facebook group and Instagram broadcast channel as engagement and enablement tools
Build out new partner-facing social content, at Quilt.com/Partners and YouTube, aimed at attracting prospective partners to the Certified Partner Program
Monitor channel performance and iterate on content strategy based on what drives partner engagement and program growth
Partner closely with the Partner Success and Product teams on the marketing strategy behind new program and feature rollouts (Quilt Tools, Toolbox, and future releases)
Build adoption campaigns that drive partner usage of Quilt's software products, connecting adoption directly to homeowner lead generation and installs
Serve as the marketing point of contact for cross-functional rollout planning with Partner Success