Partner Marketing Manager

Insight Enterprises, Inc. • Chandler, AZ

1d • Onsite

About The Position

As Partner Marketing Manager for Cisco, you own the marketing relationship and joint go-to-market strategy for one of Insight’s largest and most strategic technology partnerships. You architect full-funnel, data-driven marketing that converts joint priorities into measurable pipeline, revenue, and margin — and you serve as the connective tissue between Cisco’s partner teams and our cross-functional marketing engine.
This is a high-visibility, outcomes-driven role. You’ll set the annual joint marketing plan, lead integrated demand generation and account-based programs, play a key role in flagship moments such as Cisco Live, and steward the partner’s marketing investment end-to-end — from strategy through proof of performance and funding capture. Success is defined by the growth you drive and the strength of the partnership you build.

Requirements

• BS/BA in Business, Marketing, or a related field; MBA or comparable post-graduate education a plus.
• 7+ years in B2B marketing, with a track record in partner, channel, or alliance marketing.
• Technology-marketing experience strongly preferred; Cisco familiarity a plus.
• Hands-on experience building integrated, full-funnel campaigns and account-based programs that drive pipeline.
• Comfort with CRM and marketing-automation platforms, marketing analytics, and budget/MDF management to guide decisions and prove ROI.
• Curiosity and fluency with today’s marketing stack and an interest in applying AI and automation to scale and personalize programs.
• Results-oriented. Sets and meets deadlines in a fast-moving, multi-priority environment; uses metrics to guide the team and improve outcomes.
• Strategic & collaborative. Thrives in a matrixed organization, leading cross-functional teams and external partners toward shared goals.
• Strong communicator. Clear, persuasive written and verbal communication with both internal teams and senior partner stakeholders.
• Operationally excellent. Builds and follows processes that elevate the teammate and client experience, and brings ideas for continuous improvement.
• Business acumen. Sees the big picture and connects partner programs to revenue and margin goals.
• Self-starter & leader. Grasps complex technical concepts quickly, follows through, and elevates those around them.
• Creative & on-brand. Current on marketing trends and able to innovate within brand guidelines.

Nice To Haves

• MBA or comparable post-graduate education
• Cisco familiarity

Responsibilities

• Joint go-to-market strategy & planning: Build and run the annual Cisco marketing plan, aligning partner priorities to Insight’s solution-area goals and multi-year growth objectives (e.g., networking, security, hybrid cloud, and AI-era infrastructure).
• Full-funnel, data-driven demand generation: Work closely with Insight marketing functional areas to develop, launch, and optimize integrated campaigns spanning content syndication, paid and digital media, webinars, email, and events — measured against pipeline, conversion, and deal-velocity outcomes.
• Account-based & intent-driven targeting: Equip campaign teams with propensity accounts, intent signals, and segmentation criteria to focus investment on the highest-value opportunities.
• Multi-partner & ecosystem marketing: Design and execute “Power of 3” alliance plays that pair Cisco with complementary technology partners to expand reach and create differentiated joint solutions and AI go-to-market motions.
• Flagship events: Play a key role in Cisco Live and joint flagship events end-to-end — strategy, messaging, target-account engagement, execution, and after-action analysis — to grow net-new pipeline and accelerate active deals.
• Analytics, reporting & optimization: Maintain a regular marketing data readout cadence — translating performance into clear insights, recommendations, and pivots that improve ROI.
• Stakeholder & investment management: Serve as the primary marketing point of contact for Cisco’s external team; manage co-marketing investment, MDF, and proof-of-performance requirements to ensure all funding is collected.
• Brand, content & storytelling: Uphold brand standards across all assets; keep the partner page, newsletters, and enablement content current; and surface compelling client stories and co-branded thought leadership.
• Market & competitive intelligence: Track Cisco’s portfolio, competitors, and market shifts to continuously sharpen joint strategy and messaging.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior