Partner Marketing Manager

Thomson ReutersFrisco, TX
1d$100,100 - $214,100Hybrid

About The Position

Thomson Reuters is looking for a results-oriented Partner Marketing Manager to own and scale co-marketing programs that drive measurable business impact across our strategic partner ecosystem. This role sits at the intersection of partnerships, demand generation, and product marketing — and is critical to accelerating pipeline, improving win rates, and deepening customer adoption of Thomson Reuters solutions. You will build and execute joint go-to-market (GTM) strategies with strategic partners, working backward from partner and customer outcomes to design programs that move the needle. You'll be a connector — bridging internal teams (Sales, Product Marketing, Demand Generation, Pre-Sales, and Account Management) and external partners to create scalable, repeatable marketing motions. This is a high-ownership role for someone who is equally comfortable in strategy and execution, thrives in ambiguity, and has a bias for action. Partner GTM & Strategy Own joint GTM plans with a portfolio of strategic partners, defining objectives, target segments, campaign strategies, and success metrics. Work backward from business goals to develop marketing proposals, market development plans, and partner-facing assets that align to partner and Thomson Reuters priorities. Support product launches tied to partner integrations, ensuring messaging alignment and coordinated go-to-market execution. Pipeline & Revenue Impact Drive co-marketing programs — including webinars, digital campaigns, events, and content initiatives — that generate measurable pipeline and accelerate sales cycles. Partner closely with Sales and Account Management to identify gaps and opportunities where marketing can improve deal velocity and win rates. Define and track KPIs for all partner marketing programs; use data to optimize investments and report program effectiveness to stakeholders. Cross-Functional Collaboration Serve as the primary marketing point of contact for the Thomson Reuters Partnerships & Alliances team. Collaborate with Demand Generation and Product Marketing to leverage shared resources, messaging, and campaign infrastructure. Ensure consistent messaging and brand alignment across all partner-facing channels and assets. Drive results through influence — getting work done with and through others without direct authority. Operations & Enablement Maintain databases of partner contacts and marketing-generated leads; partner with others to build scalable processes for partner program management. Coordinate logistics for co-marketing events and activations. Actively leverage AI tools to increase team capacity, speed up campaign activation, and improve program quality.

Requirements

  • 5+ years of experience in partner marketing, channel marketing, or alliance marketing — ideally within a B2B technology or SaaS environment.
  • Demonstrated GTM ownership: experience building and executing joint go-to-market plans with technology or channel partners.
  • Data-driven mindset: ability to define success metrics, analyze campaign performance, and present actionable insights to senior stakeholders.
  • Strong cross-functional instincts: proven track record of influencing and aligning teams across Sales, Product, and Marketing without direct authority.
  • Excellent written and verbal communication: you can write a tight one-pager, run an executive briefing, and craft a compelling partner pitch.
  • Project management rigor: able to manage multiple programs simultaneously in a fast-paced environment, with strong attention to detail and deadline management.
  • Curiosity and adaptability: comfortable with ambiguity, eager to experiment, and quick to learn new tools and platforms.
  • Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
  • Ability to travel up to 15–20%.

Responsibilities

  • Own joint GTM plans with a portfolio of strategic partners, defining objectives, target segments, campaign strategies, and success metrics.
  • Work backward from business goals to develop marketing proposals, market development plans, and partner-facing assets that align to partner and Thomson Reuters priorities.
  • Support product launches tied to partner integrations, ensuring messaging alignment and coordinated go-to-market execution.
  • Drive co-marketing programs — including webinars, digital campaigns, events, and content initiatives — that generate measurable pipeline and accelerate sales cycles.
  • Partner closely with Sales and Account Management to identify gaps and opportunities where marketing can improve deal velocity and win rates.
  • Define and track KPIs for all partner marketing programs; use data to optimize investments and report program effectiveness to stakeholders.
  • Serve as the primary marketing point of contact for the Thomson Reuters Partnerships & Alliances team.
  • Collaborate with Demand Generation and Product Marketing to leverage shared resources, messaging, and campaign infrastructure.
  • Ensure consistent messaging and brand alignment across all partner-facing channels and assets.
  • Drive results through influence — getting work done with and through others without direct authority.
  • Maintain databases of partner contacts and marketing-generated leads; partner with others to build scalable processes for partner program management.
  • Coordinate logistics for co-marketing events and activations.
  • Actively leverage AI tools to increase team capacity, speed up campaign activation, and improve program quality.

Benefits

  • Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.
  • Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.
  • Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.
  • Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.
  • Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.
  • Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.
  • Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
  • market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match
  • market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave
  • optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan
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