Paid Media Specialist

Clearlink Technologies • Salt Lake, UT

3d • Hybrid

About The Position

Clearlink is a remote-friendly company, prioritizing virtual and in-person collaboration. This is a remote-first role for candidates who are located outside of Utah and outside of commuting distance. For candidates residing within 50 miles of our Salt Lake City, Utah office, a hybrid schedule of 2-3 days in-office is required. This role is for a collaborative, goal-oriented marketer with a hunger for performance growth, who is passionate about leading new initiatives, uncovering insights from data, and seeing the direct impact of their work. The ideal candidate is an experienced paid media practitioner with a strong foundation in paid search and demonstrable experience in driving significant performance improvements. Experience in other channels, including social, native, display, and programmatic video, is highly valued. In this role, you’ll be joining other talented marketers as a RevOps Specialist, owning cross-channel execution that drives our goals across our owned and operated network of brands. We’re seeking a data-driven and results-oriented individual with a proactive mindset, eager to identify and pursue new growth opportunities, challenge the status quo, and continually optimize our core channels. We want someone with the intellectual curiosity to explore new strategies and tactics, the drive to fight for their ideas, and the humility to embrace feedback and collaborate effectively. At the center of everything we do is the desire to elevate the customer experience and create something worth talking about. We take our work - and the opportunities ahead of us - seriously.

Requirements

• 3+ years of experience in performance-focused digital media buying, with a strong focus on paid search (Google Ads, Microsoft Ads, etc.).
• Proven success managing mid- to large-scale budgets ($500K+/year) and scaling campaigns profitably.
• Understanding of affiliate marketing models, lead generation, and revenue-per-click or revenue-per-session monetization strategies.
• Experience in landing page optimization, including real-world testing examples that led to measurable improvements.
• Proficiency in data analysis tools (Excel, Google Sheets, PowerBI, GA4, Looker, etc.) and paid media platforms (Google Ads, Microsoft Ads).
• Strong communication skills and a proactive approach to problem-solving and collaboration.

Nice To Haves

• Experience in optimizing toward down-funnel quality metrics, such as lead-to-sale rate, client retention, or lifetime value, is a plus.
• Spanish fluency a plus!

Responsibilities

• Manage and optimize a multi-million-dollar annual budget to drive efficient, profitable customer acquisition.
• Work within the Clearlink Revenue Operations (RevOps) function to analyze channel and partner performance across our network and execute against the highest-impact opportunities.
• Analyze campaign performance daily, identify root causes of changes, and take decisive, data-informed actions to improve results.
• Evaluate performance across the full marketing funnel to identify and close gaps in user experience, conversion flow, and revenue opportunities.
• Translate data into clear insights, identify the key drivers of performance, and take ownership of acting on them.
• Develop and execute a robust testing roadmap, including A/B testing of ad creative, copy, and landing page experiences.
• Continuously launch and iterate on new campaigns, creatives, and tests to drive incremental performance gains and scale what works.
• Prioritize high-impact opportunities and focus efforts on initiatives that drive meaningful business outcomes.
• Collaborate cross-functionally with creative, editorial, and analytics teams to align media strategy with brand and monetization goals.
• Monitor key performance indicators (CPA, ROAS, profit per session, lead quality, etc.) and deliver actionable reporting to stakeholders.
• Stay up to date on platform updates, industry trends, and competitive strategies to inform ongoing campaign improvements.

Benefits

• We offer low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services.
• Enjoy 401(k) matching after just two months of employment, with employer matching starting at ~3%.
• Access an employer-paid spending account for physical, financial, and emotional wellbeing expenses.
• We offer competitive time-off balances that accrue weekly, just like your paycheck.
• We provide 2 weeks of paid parental leave during the first year and up to 9 weeks after one year of employment.
• Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays.
• Ensure peace of mind with coverage that extends beyond the workplace with employer paid life insurance (including coverage for dependents and spouses).
• Join us in fostering connections, celebrating diversity, and providing a supportive community for all.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed