Paid Media Specialist (Remote)

EskimiCapon Bridge, WV
Remote

About The Position

Roigen is a performance marketing solution helping ambitious brands in competitive markets scale through ROI-driven paid advertising. Powered by AI and advanced buying enablement, we maximize every ad dollar across search, social, programmatic, and alternative networks. We’re looking for an enthusiastic and driven Paid Media Specialist to join Roigen and play a key role in our global Performance Marketing team. You’ll combine hands-on campaign setup, optimisation, and performance analysis with a broader strategic view, working closely with our performance, creative, analytics, and commercial teams to drive measurable growth. You’ll operate across global markets in a highly competitive and regulated environment, managing full-funnel paid media across Paid Social, Search, Programmatic, Open Web, Ad Networks, Native & Retail Media — continuously testing, learning, and scaling what works.

Requirements

  • 3+ years of experience in Paid Media/Performance Marketing, with hands-on expertise across the channels above.
  • Strong analytical and problem-solving skills, with experience managing multiple campaigns, markets, and budgets.
  • Excellent written and verbal communication skills in English.

Nice To Haves

  • International, e-commerce, or highly regulated industry experience is a plus.

Responsibilities

  • Optimize budgets, bidding, audiences, inventory, and creatives to drive performance and incremental growth.
  • Leverage first-party data, advanced audiences, remarketing, and intent signals.
  • Analyze performance using GA4, Looker Studio, DSP and platform data, turning insights into actionable recommendations.
  • Work closely with creative, analytics, and client teams, acting as a strategic paid media partner.
  • Stay ahead of trends across programmatic, ad tech, AI, attribution, and digital advertising, while ensuring compliance with relevant regulatory and platform requirements.

Benefits

  • Flexible work arrangements: Hybrid work models in cities with physical offices, and remote work options everywhere else.
  • With our hybrid model, Eskimians enjoy Work Away Days—up to one month of fully remote work each year—and flexible schedules, typically beginning the day at 9 a.m. locally.
  • Professional development opportunities: Grow with programs like Leaders Assembly for managers, mentorship programs for growing talents, regular learning sessions, and access to external consultants.
  • Our internship programs also serve as stepping stones for career starters, often leading to full-time roles within the team.
  • Recognition & rewards: Your efforts matter, so we reward contributions with bonus programs and Bonusly, our peer-to-peer recognition system that turns appreciation into points for gifts and vouchers.
  • Additional perks: Private health insurance (location-dependent), volunteer days, and team get-togethers both online and in-person to foster meaningful connections in Eskimi/Roigen.
  • Take a day off to celebrate your birthday! Everyone deserves to unwind and enjoy their special day, so we provide an extra day off just for your birthday.
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