Outreach Specialist

Choice Healthcare Services•San Bernardino, CA

12d•$20 - $25

About The Position

The Dental Outreach Specialist supports CHOICE Healthcare Services’ Operations and Marketing Department by promoting the company regionally, generating new leads, and driving new patient growth for its dental offices. The role supports regional marketing activities and community outreach events focused on relevant dental topics and scheduling new patients. It reports to the Outreach Manager. The position represents CHOICE at community events and through grassroots outreach, engages potential patients and referral partners, and helps families understand pediatric and orthodontic dental care. The specialist also supports marketing operations through office brand-compliance audits, reporting and metrics, marketing inventory and collateral coordination, referral-report review, and collaboration with clinic and cross-functional teams. The role requires local travel to target communities and reliable transportation. Compensation is $20.00–$25.00 per hour, based on experience, with eligibility to earn monthly bonuses.

Requirements

High school diploma or equivalent.
Demonstrated experience and success in community outreach.
Experience in community mobilization and/or volunteer recruitment and management.
Strong public-speaking experience.
Bilingual English-Spanish skills are required.
Ability to represent the company at campaigns and initiatives as assigned by management.
Ability to provide quality customer service and uphold and demonstrate company values.
Travel to target patient-population areas for community events is required.
Reliable transportation is required.
Current driver’s license and proof of auto insurance are required.

Responsibilities

Promote dental practices by engaging potential patients and referral partners in the communities served, increasing awareness and generating new-patient leads.
Identify opportunities to represent CHOICE as a company ambassador at public events and through grassroots outreach, under the direction of the Outreach Manager.
Plan, schedule, and deliver community engagement opportunities for targeted demographics and patient segments.
Model CHOICE Ambassador standards and serve as a role model for other company ambassadors.
Work with regional clinics to identify and engage area general practitioners, promote services, and establish new-patient referral streams.
Develop knowledge of underserved-community health and dental-health issues in assigned geographic areas.
Travel to target patient-population areas, represent the company at community events, and schedule new patients on-site.
Educate and inform families and individuals about pediatric and/or orthodontic dental care offered by CHOICE Healthcare Services.
Respond to inquiries about the company, its services, and basic dental information to encourage patients to schedule clinic appointments.
Track leads generated through outreach and analyze outreach effectiveness and return on effort.
Complete ad hoc projects as requested by management and the team.
Schedule community outreach events to create opportunities for new-patient leads.
Engage prospective patients, schedule appointments, or gather information for lead follow-up in line with office and regional goals.
Meet monthly appointment goals set by the Outreach Manager and Outreach Specialist Lead.
Engage community partners to schedule and present oral-health content and promotional messages to schools, businesses, and the general public.
Audit assigned offices for compliance with brand guidelines.
Comply with applicable ethical, legal, and regulatory requirements.
Review metrics and update data ahead of monthly marketing reports.
Coordinate regional marketing collateral needs and maintain organized marketing inventory.
Maintain assigned responsibilities in accordance with the Marketing Task List.
Review referral-report data.
Collaborate with clinic teams on patient-retention efforts, including outbound communications to existing patients about treatment and retention goals.
Prepare and deliver promotional outreach kits and gifts as directed.
Collaborate with departments including PCD, HR, finance, facilities, IT, and operations.