Outreach Manager - Center for Women in Government

Texas Woman’s University•Denton, TX
•Onsite

About The Position

The Outreach Manager plans, coordinates, and carries out outreach initiatives for the Center for Women in Government (CWG), in coordination with the Jane Nelson Institute for Women’s Leadership. The role represents the CWG on campus and statewide and hosts school tours, community events, and guest speakers. It develops, delivers, markets, and evaluates educational programs and interactive workshops tailored to CWG audiences. Working with the JNIWL Senior Manager of Marketing, the Outreach Manager manages CWG communications, web content, and social media, and works with evaluators to assess program and communications impact. Work is performed under general supervision, with performance evaluated based on completed assignments and results. The role may supervise Student Assistants and requires regular, reliable attendance at the University during scheduled workdays and hours. The employee is expected to travel occasionally and work a flexible schedule, with occasional weekends and evenings potentially required. Work is normally performed in a typical interior work environment. The position also requires adherence to university information-security and privacy requirements.

Requirements

  • Bachelor’s degree required.
  • Three years of experience creating community outreach or educational programs; experience related to civics or history, event planning, or hospitality is preferred, or an equivalent combination of relevant education and experience.
  • Two years of experience managing and creating content for social media accounts.
  • Knowledge of, or ability to learn, established community outreach practices and overall center operations.
  • Ability to communicate effectively in varied settings, including public speaking, public tours, and facilitating presentations.
  • Ability to establish or maintain cooperative relationships with relevant stakeholders.
  • Ability to think creatively and use new technologies to expand outreach and program impact, including social media, graphic design software, and communication tools.
  • Ability to maintain records and budgets and prepare reports.
  • Ability to work with patrons of various ages and learning abilities.
  • Ability to prioritize accurately and lead concurrent projects.
  • Skill in Microsoft Office Suite, Adobe Suite, Google Docs, Sheets, Slides, Forms, newsletter design software, and Canva.
  • Knowledge and understanding of program development and coordination.
  • Strong organization and problem-solving skills.
  • Oral and written communication skills, with attention to detail and accuracy when reading and editing copy.
  • Skill using Facebook, Instagram, Twitter, and LinkedIn.
  • Ability to use a personal computer, office equipment, university software, and email.
  • Regular and reliable attendance at the University during scheduled workdays and hours.
  • Ability to travel occasionally and work a flexible schedule; occasional weekends and evenings may be required.

Nice To Haves

  • Experience creating outreach or educational programs related to civics or history, event planning, or hospitality.

Responsibilities

  • Lead outreach to increase CWG visibility on campus and statewide, representing the CWG at schools, civic clubs, community groups, and professional organizations.
  • Plan, lead, and host school tours, community events, and guest speakers.
  • Develop, market, conduct, and evaluate educational programs and interactive workshops, setting goals and objectives that address participant needs and emphasize effective communication and audience engagement.
  • Manage program logistics, including scheduling, participant communications, and selecting, ordering, and organizing supplies and consumables.
  • Coordinate with the JNIWL Senior Manager of Marketing to create and distribute weekly, monthly, and annual CWG communications; prepare, edit, and design content and graphics for articles, e-newsletters, press releases, and web pages while maintaining consistent messaging and visual identity.
  • Manage CWG social media accounts and presence in alignment with the marketing strategy and brand standards established by the JNIWL Senior Manager of Marketing; create, schedule, and post content and organize and file content for marketing and outreach use.
  • Work with internal and external evaluators to track program participation and demographics, measure outcomes and impact, analyze communications effectiveness, and recommend improvements and new approaches based on results.
  • Contribute to development and oversight of the CWG’s mission, vision, and goals within institute strategic plans.
  • Perform other duties as requested.
  • May supervise Student Assistants.
  • Maintain information security and privacy by following applicable federal and state regulations and TWU policies and procedures.
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