View Job description for Outreach & Engagement Coordinator

College of Western Idaho•Nampa, ID

8d•Hybrid

About The Position

Join CWI's Professional & Custom Training (PACT) team and play a pivotal role in growing employer engagement, expanding program reach, and advancing workforce development opportunities. The College of Western Idaho (CWI) is seeking an Outreach & Engagement Coordinator to support the PACT team through strategic marketing, outreach, program promotion, and event coordination. In this role, you'll help increase program awareness, strengthen employer and community partnerships, and enhance the overall participant experience through innovative engagement strategies and effective program promotion. CWI's Professional & Custom Training programs provide impactful workforce development solutions that support students, employers, and communities across Southwest Idaho. As an Outreach & Engagement Coordinator, you'll play a key role in expanding program visibility, fostering valuable partnerships, and helping connect learners with opportunities that advance careers and strengthen local industries. This is a hybrid, grant-funded position. Continued employment is contingent upon ongoing grant funding.

Requirements

Associate degree in Marketing, Communications, Business, or a related field, or an equivalent combination of education and experience
Two (2) to three (3) years of experience in marketing, outreach, program coordination, event planning, or a related field
Strong organizational and project management skills with the ability to manage multiple priorities simultaneously
Excellent written, verbal, and interpersonal communication skills
Experience coordinating events and managing logistics
Proficiency with Microsoft Office applications
Familiarity with marketing platforms, social media tools, and CRM systems
Demonstrated ability to collaborate effectively with diverse stakeholders, employers, and community partners
All candidates must reside within, or be willing to relocate to, a reasonable commuting distance from CWI.
Employment visa sponsorship is not available for this position.

Responsibilities

Develop and implement marketing and outreach plans that promote workforce training programs and services
Coordinate digital and traditional marketing efforts, including social media campaigns, email communications, and promotional materials
Support recruitment and engagement initiatives designed to increase program participation and awareness
Assist in developing content, messaging, and marketing materials aligned with CWI branding and engagement goals
Build and maintain relationships with students, employers, community partners, and other stakeholders
Collaborate with internal departments and external organizations to align outreach efforts with workforce and program objectives
Support engagement activities that strengthen employer partnerships and community connections
Represent Workforce Development programs at outreach events and community initiatives
Coordinate and support workshops, promotional events, career-related activities, and community outreach initiatives
Manage event logistics, including scheduling, vendor coordination, communications, and on-site support
Ensure events are organized, engaging, and aligned with program goals
Contribute to initiatives that enhance participant experiences and program visibility
Maintain program data, contact lists, and CRM records to support outreach activities and reporting requirements
Track and analyze marketing and outreach performance metrics
Prepare reports and provide recommendations to help improve engagement, recruitment, and program outcomes
Identify opportunities to enhance outreach effectiveness, streamline processes, and improve customer experiences
Work collaboratively with Workforce Development staff and campus partners to support strategic growth initiatives
Participate in planning discussions and provide suggestions based on outreach results and stakeholder feedback
Contribute to a culture of innovation, service, and continuous improvement
Perform other duties as assigned