Outreach Coordinator

Lighthouse Behavioral Health Solutions•Columbus, OH

4d•Hybrid

About The Position

The Outreach Coordinator plays a crucial role in establishing and maintaining positive, collaborative relationships with community stakeholders. This position is primarily responsible for engaging community organizations, partners, and local leaders to promote awareness of the organization’s services and to build strategic partnerships that support and advance the mission. Through effective communication, outreach, and collaboration, the Liaison serves as a key ambassador for the organization within the community.

Requirements

Bachelor’s degree in Business, Communications, Public Relations, Healthcare Administration, Marketing, or a clinical field, or equivalent experience
Minimum of two (2) years of experience in working in behavioral health, substance use treatment, healthcare, or recovery-oriented systems of care
Valid State of Ohio Driver's License, insurance, reliable vehicle
Ability to regularly drive to off-site meetings, community partner locations, outreach events, and referral appointments
Ability to work flexible hours, including occasional evenings and weekends as needed
Must pass BCI check, all Corporate Compliance checks, and employment drug screen

Nice To Haves

Prior experience in business development, referral development, or external relations within a clinical or nonprofit environment
Knowledge of local community resources, referral networks, and service providers within the region
Experience conducting presentations, trainings, or community education sessions
Familiarity with CRM systems, referral tracking platforms, or outreach databases
Demonstrated success building and sustaining strategic partnerships

Responsibilities

Identify, prospect, and establish new referral partnerships with healthcare providers, community organizations, and key stakeholders to drive consistent referral growth
Own and achieve referral volume targets (quotas) by developing and executing strategic outreach plans across assigned territories and partner segments
Strengthen and expand existing referral relationships by increasing engagement, improving utilization, and identifying opportunities for service line growth
Conduct regular in-person and virtual meetings with referral partners to promote services, communicate value, and increase referral conversion rates
Develop and execute strategic account plans for high-value partners to deepen relationships and grow long-term business
Represent the organization at industry events, networking opportunities, and community forums to generate new leads and elevate brand visibility
Serve as the primary point of contact for referral partners, ensuring responsive communication, issue resolution, and ongoing relationship management
Collaborate with clinical and operations teams to align partner expectations, improve service delivery, and enhance referral partner satisfaction
Analyze referral trends and partner performance data to identify growth opportunities, gaps, and areas for strategic focus
Track all outreach, partnership activity, and referral outcomes in CRM systems; provide regular performance reports against growth goals
Lead and support the development and execution of business development strategies to expand market share and increase admissions
Drive community education and outreach initiatives that directly support referral generation and brand positioning
Continuously evaluate market conditions and competitor activity to adjust strategies and maintain a competitive advantage
Support organizational quality and performance improvement initiatives that enhance partner experience and outcomes
Perform other duties as assigned