Outbound Sales Development Representative (SDR)

Muck Rack

8d•$68,000•Remote

About The Position

Muck Rack is hiring an ambitious, tech-savvy, and detail-oriented Outbound Sales Development Representative to generate opportunities through outbound outreach in close partnership with the sales team. The SDR will be an initial representative of Muck Rack to prospective customers and will work in a fast-paced sales environment. The role focuses on building pipeline through personalized, strategic prospecting across email, LinkedIn, and phone. The SDR will use Muck Rack tools, prospect insights, AI-assisted workflows, and industry news to plan outreach, prioritize target accounts, and keep follow-ups moving. The position also requires accurate Salesforce records and reporting, collaboration with Account Executives and Marketing, and consistent outreach activity while balancing personalization with volume. Success is measured by meetings booked, held, and converted to S2 opportunities, as well as SDR-sourced revenue. The role is permanently remote, with up to 10% travel for team collaboration, customer engagements, and company events. Attendance at the annual company offsite, typically held in Mexico, is expected. Candidates should be based in or willing to work East Coast or Central hours. The U.S. base salary is $53,000, with $68,000+ OTE; compensation in other countries follows market-based pay bands.

Requirements

Based in or willing to work East Coast or Central hours.
Proactively incorporate AI tools into day-to-day work to improve productivity and accelerate delivery.
Able to travel up to 10% for team collaboration, customer engagements, and company events, and attend the annual company offsite.

Nice To Haves

At least 1 year of experience in a SaaS SDR role or at least 1 year working in PR.
Highly accountable and self-motivated, with a growth mindset that welcomes feedback and coaching.
A natural relationship builder with genuine curiosity and a sales-oriented mindset.
Exceptional written communication skills.
Strong phone presence and ability to build rapport quickly and keep conversations going.
Ability to juggle multiple priorities in a fast-paced startup environment.
Quick to learn new tools, including AI tools; the team uses Google Workspace, Salesforce, Outreach, Slack, Nooks, and SalesNav.

Responsibilities

Build pipeline by prospecting leads through email, LinkedIn, and phone to meet and exceed quota.
Personalize outreach using Muck Rack tools and prospect insights to make interactions timely, relevant, and informed.
Develop efficient, creative outreach systems tailored to target accounts and use systems to identify patterns and prioritize contacts and timing.
Use AI-assisted workflows to structure the workday, manage follow-ups, and keep the pipeline moving.
Monitor PR industry news to identify timely and relevant outreach opportunities.
Maintain accurate and up-to-date lead records, activities, and reporting in Salesforce.
Partner with Account Executives and Marketing to align outreach and drive pipeline growth.
Meet consistent outreach activity expectations across segments while balancing personalization and high-volume prospecting.

Benefits

Home office stipend, phone and internet reimbursement, and coworking membership.
Virtual and in-person team bonding, including lunches, events, and competitions.
Annual reviews to ensure equity and market alignment.
Standardized bonus or commission structure.
401(k) with employer contributions.
Equity opportunities.
Comprehensive medical, dental, vision, disability, and life insurance for employees and dependents.
100% premium coverage for individuals on high-deductible plans.
24/7 virtual care and Employee Assistance Program.
Employer-funded HSA contributions and other pre-tax benefits.
Quarterly wellness stipend and free Headspace subscription.
4+ weeks of PTO, plus paid sick and mental health days.
13 paid holidays, with the option to swap for personal days.
Up to 16 weeks of fully paid parental leave.
Transparent pathways for internal mobility and promotion.
Bi-annual performance reviews, team workshops, and leadership training.
Unlimited access to Coursera and O’Reilly.
Two additional PTO days annually for learning and development.