On-Camera Content Strategist (22037)

LA MESA RV INC • Phoenix, AZ

6d • Onsite

About The Position

The On-Camera Content Strategist is responsible for turning RV inventory, events, and dealership activity into high-performing social content. This role combines on-camera talent, hands-on video production, and social media execution to consistently create engaging, platform-native content. This is not a behind-the-scenes production role. This is a creator-operator hybrid responsible for both appearing in content and ensuring it performs. We offer a lot of room to grow internally!

Requirements

• Proven experience as an on-camera content creator for a brand, dealership, or media platform
• Demonstrated success producing high-performing short-form video content (portfolio required)
• Experience managing or contributing to brand social media accounts
• Strong understanding of Instagram and Facebook content strategy; familiarity with YouTube as a demand generation channel
• Ability to independently shoot and edit video using mobile or lightweight production setups

Nice To Haves

• Experience in RV, automotive, or enthusiast-driven product categories
• Background in influencer or creator-led content production
• Familiarity with Hootsuite or similar tools
• Comfort analyzing performance data and adjusting content strategy based on results

Responsibilities

• Serve as a primary on-camera personality for RV walkarounds, event coverage, and short-form social content
• Concept and execute engaging video ideas based on inventory, promotions, and live dealership activity
• Clearly communicate product features, benefits, and differentiators in a natural, unscripted style
• Act as a trusted, relatable voice for the brand across social platforms
• Independently shoot and edit short-form video content optimized for Instagram, Facebook, and YouTube Shorts
• Maintain fast turnaround times to support real-time inventory and event marketing needs
• Collaborate with internal video and design teams for larger-scale or campaign-driven content
• Own day-to-day publishing and scheduling via Hootsuite
• Execute against an established content strategy focused on events, retail locations, and featured inventory
• Manage and evolve the social media calendar in alignment with marketing priorities
• Monitor and report on content performance, including engagement rate, follower growth, and reach
• Track share of voice and competitive positioning within the RV and automotive category
• Use performance insights to refine content direction, formats, and messaging on a monthly basis
• Ensure all content aligns with brand voice, campaign goals, and dealership priorities
• Apply influencer-style storytelling techniques to increase reach and engagement
• Stay current on platform trends and adapt content accordingly

Benefits

• competitive pay
• healthcare coverage
• 401K

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed