Executive Director, Offers & Shopping Go-to-Market Lead
About The Position
The Executive Director, Offers & Shopping Go-to-Market Lead sits at the intersection of product, sales, and operations within Chase Media Solutions. The role defines which solutions are launched, for whom, and how they succeed. It owns portfolio-level go-to-market strategy, readiness governance, and launch execution for new capabilities and partner programs. The position aligns stakeholders, surfaces tradeoffs, manages dependencies, and establishes operating cadences to improve speed to market, operational scalability, and post-launch performance. The role also leads and develops a team, setting high standards for strategic thinking, operational rigor, stakeholder management, and outcomes. Applicants must be authorized to work for any employer in the United States; immigration sponsorship is not available. Final job grade and corporate title will be determined at the time of offer and may differ from this posting.
Requirements
- Ten or more years of experience in product strategy, go-to-market strategy, transformation, program leadership, management consulting, or related roles.
- Demonstrated ability to shape solution strategy with product and sales partners and translate it into executable launch plans.
- Strong operating model skills, including planning, prioritization, governance, dependency management, executive reporting, and decision facilitation.
- Proven go-to-market leadership, including launch planning, readiness, stakeholder alignment, and post-launch performance management.
- Exceptional structured thinking and communication skills, including the ability to synthesize inputs into clear narratives, tradeoffs, and actions.
- Strong judgment and accountability, including proactive risk identification and issue resolution.
- Bachelor’s degree required.
- Must be authorized to work for any employer in the United States; immigration sponsorship or transfer of employment visa sponsorship is not available.
Nice To Haves
- Experience in connected commerce, digital offers, loyalty, retail ecommerce, advertising or merchant-funded programs, advertising technology, or related domains.
- Experience partnering with risk, compliance, legal, and technology teams in regulated environments.
- People leadership experience, including building high-performing teams.
Responsibilities
- Own the multi-year go-to-market strategy and portfolio direction with senior leaders, including strategic pillars and annual priorities.
- Define solution and product go-to-market strategy, including target customers, core use cases, value proposition, packaging, and commercialization requirements; maintain a market and competitive perspective to inform positioning, sequencing, and roadmap inputs.
- Build business cases for strategic initiatives, considering revenue impact, cost to serve, delivery complexity, and risk and controls considerations.
- Own end-to-end launch planning and operating cadence, aligning product, marketing, sales, operations, servicing, controls, legal, risk and compliance, data and analytics, and technology on scope, timing, and success metrics.
- Establish and run governance processes, including intake, prioritization, stage gates, readiness reviews, decision logs, and escalation paths.
- Build and maintain a standardized go-to-market toolkit, including templates, checklists, roles and responsibilities, launch scorecards, communications, and training materials.
- Partner with product and sales to develop positioning, narratives, and enablement materials that support field readiness and consistent client delivery.
- Drive launch readiness across customer and operational journeys, ensuring process clarity, training, tooling, and support models are in place.
- Manage cross-portfolio dependencies involving data, platforms, partner integrations, creative, controls approvals, and servicing tooling; remove blockers and accelerate decisions.
- Partner with data and analytics teams to define measurement frameworks and test-and-learn plans, and translate insights into iteration.
- Own the feedback loop from go-to-market performance into product strategy, including win/loss insights and client feedback.
- Lead cross-functional launch issue management, including risk triage, incident response, post-mortems, and continuous improvement.
- Lead and develop a team, setting high standards for strategic thinking, operational rigor, stakeholder management, and outcomes.
Benefits
- Competitive total rewards package, including base salary determined by role, experience, skill set, and location.
- Eligible roles may receive commission-based pay and/or discretionary incentive compensation in cash and/or forfeitable equity.
- Comprehensive health care coverage.
- On-site health and wellness centers.
- Retirement savings plan.
- Backup childcare.
- Tuition reimbursement.
- Mental health support.
- Financial coaching.
- Additional benefits and programs based on eligibility.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Executive
