Off Premise Activation Associate, Chain

Enthuse Marketing•Austin, TX

18h•Onsite

About The Position

Enthuse is an education-led marketing agency focused on teaching consumers to love client brands. As a fast-growing, women-owned and led agency, we are dedicated to creating engaging content and unforgettable experiences that drive real business results. We also support women entrepreneurs through profit sharing. This field-based role in San Antonio and Austin, TX, is responsible for the success of Pre-Mix (RTD & FMB) bev-alc brands within a defined territory. The Activation Agent will work with a local sales network to build customer relationships and drive brand and educational opportunities, measured against key performance indicators for Off Premise goals. The role involves analyzing the territory and individual accounts to identify and execute promotional, educational, experiential, and merchandising opportunities.

Requirements

A minimum of 2-3 years of experience in the beer or spirits industry, ready-to-drink experience preferred.
Confident and charismatic with excellent personal presentation and communication skills, with the ability to tailor communications for a variety of Off Premise environments.
A self-starter who can implement a course of action or plan and see it through to a successful outcome with minimal supervision or oversight.
Must live and travel within assigned territory with access to reliable transportation.
Ability to work flexible hours and travel on an ad hoc basis, including nights and weekends required.
Computer and tablet literacy with the ability to use software applications, including Microsoft Word, Excel and PowerPoint, and e-mail programs such as Outlook.
Ability to use Business Information Tools, including performance dashboards, commercial sales platforms, and specialized customer tools.
Proven track record in building relationships with customers as well as internal associates.
Demonstrated ability to take the initiative to gather and use customer feedback to identify customer and market needs and challenges.
Diligence and ability to follow through on all commitments (internal and external stakeholders).
Strong oral, written, presentation, and interpersonal communication skills.
Desire for mentorship and willingness to mentor others, contribute to team culture.
Manage administrative tasks with attention to meeting agency compliance guidelines and standards.

Nice To Haves

Ready-to-drink experience preferred.

Responsibilities

Drive brand presence, performance, and advocacy in select Off Premise accounts using strategic engagement activities and business-focused solutions.
Identify activation opportunities and propose client brands as solutions, activating against them quickly and efficiently.
Install and maintain appropriate, clean, and current point-of-sale/printed materials within accounts.
Maintain store shelf standards and inventory, including product rotation, checking date codes, and processing restocks/reorders according to planogram standards.
Impart key brand attributes to clients, trade, and consumers.
Partner with client commercial teams to identify commercial opportunities supporting business growth.
Maintain open communication with client & agency stakeholders and support resources.
Complete accurate and timely management of agency initiatives, including budget and expense management, all reporting responsibilities, and tracking/management of performance data using agency-appointed platforms.
Participate in all internal training initiatives.
Manage Point of Sale, asset, and warehouse inventory.
Adhere to all legal and marketing code guidelines.