National Director of Group Sales (Remote)

Trailborn Hotel Management•New York, NY
•Remote

About The Position

The National Director of Group Sales is a proactive, hands-on sales role responsible for prospecting and closing group business and establishing enterprise relationships across all Trailborn Managed and Owned assets. The role owns portfolio-wide group sales revenue targets, market share growth, and annual sales performance across Trailborn properties. The director executes hotel-specific sales plans against established budgets, forecasts, and annual performance goals. The position provides account-level insights, industry trends, and production updates to support budgeting, develops enterprise relationships, and drives new group business through corporate, association, SMERF, and meeting planner partnerships. The role maximizes group sales production by executing portfolio sales strategies, participating in RevMAX and property sales calls, and supporting hotel openings and transitions with group business on the books. The director champions the Trailborn brand vision and guest experience, maintains market intelligence, and collaborates with property teams, regional leaders, and local partners. Regular travel to Trailborn properties, industry events, and client engagements is required, with flexibility for increased travel during key business periods.

Requirements

  • At least 7 years of senior-level hotel sales experience.
  • Career experience working in both branded and non-branded hotels and resorts.
  • Be a self-starter.
  • Be analytical and personable by nature.
  • Be proactive and self-directed, and thrive on prospecting and closing new business.
  • Ability and flexibility to travel regularly, with increased travel during key business periods.

Nice To Haves

  • Experience with resort hotels, Marriott, or independent hotels is preferred.

Responsibilities

  • Own portfolio-wide group sales revenue targets, market share growth, and annual sales performance across all Trailborn properties.
  • Execute hotel-specific sales plans against established budgets, forecasts, and annual performance goals.
  • Provide account-level insights, industry trends, and production updates to support the budgeting process.
  • Develop enterprise relationships through prospecting and solicitation.
  • Drive new group business through corporate, association, SMERF, and meeting planner partnerships.
  • Represent Trailborn at industry events and trade shows.
  • Maximize group sales production by executing portfolio sales strategies.
  • Participate in RevMAX and property sales calls.
  • Support successful hotel openings and transitions with strong group business on the books.
  • Champion the Trailborn brand vision and guest experience in the sales process.
  • Maintain market intelligence.
  • Collaborate with property teams, regional leaders, and local partners to drive results.
  • Travel regularly to Trailborn properties, industry events, and client engagements, with flexibility for increased travel during key business periods.
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