About The Position

Code3 is an integrated marketing agency that focuses on driving business growth for a diverse range of clients, from digital disruptors to Fortune 500 leaders. Our core strengths lie in the synergy of Connections, Creative, and Commerce. We leverage insights and audience data to craft engaging content and creative assets that perform across all digital media platforms, enhancing the brands we represent. Our team thrives on tackling challenges and discovering innovative solutions. We operate as a unified team, planning, executing, and measuring campaigns collaboratively, unafraid to push boundaries and test new approaches to achieve success. Code3 employees are characterized by their relentless drive, grit, and nimbleness, constantly striving for improvement. We are committed to providing our clients with the most effective and impactful methods for consumer engagement. Our programmatic offering reflects this dedication to excellence, integrating digital channels to foster rapid knowledge sharing, efficient campaign management, consistent brand storytelling, and incrementality testing. We are seeking an experienced AppLovin media buyer to manage paid acquisition campaigns for our agency clients. This is a part-time, contract position requiring hands-on execution. The ideal candidate will have a proven track record of successfully launching, optimizing, and scaling campaigns on the AppLovin platform. You will work closely with our internal performance media team while independently managing the day-to-day operations of AppLovin campaigns. We are looking for a highly analytical individual who is comfortable making independent optimization decisions and is eager to test creative and audience strategies that yield measurable business results.

Requirements

  • 2-5+ years managing paid acquisition campaigns
  • Direct, hands-on experience running AppLovin campaigns
  • Demonstrated success optimizing toward CPA and/or ROAS goals
  • Strong understanding of mobile and/or ecommerce performance marketing
  • Experience with campaign reporting and data analysis
  • Comfortable working independently with minimal oversight
  • Excellent communication skills

Nice To Haves

  • Self-starter comfortable working in a fast-paced environment
  • Critical thinker who enjoys analyzing large datasets to uncover compelling insights from campaign data
  • Curious, strategic mind that embraces lifelong learning and collaboration
  • Meticulous organizer with a proven ability to manage multiple projects at a time while meeting tight deadlines
  • Effective communicator with a strong ability to navigate client and partner communications
  • Dedicated learner who is comfortable receiving and incorporating feedback to support their continued growth

Responsibilities

  • Build, launch, and manage AppLovin advertising campaigns
  • Optimize campaigns toward agreed performance KPIs (CPA, ROAS, CAC, revenue, etc.)
  • Monitor pacing, budgets, bid strategies, and performance daily
  • Identify scaling opportunities while maintaining efficiency
  • Develop structured testing plans across: Creative, Targeting, Bid strategies, Placements
  • Partner with creative teams to recommend new concepts based on performance data
  • Analyze campaign results and communicate actionable insights
  • Produce weekly performance summaries and optimization recommendations
  • Stay current on AppLovin product updates and best practices
  • Collaborate with the agency account team to ensure campaigns align with overall media strategy
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