Membership & Community Engagement Specialist

Girl Scouts In The Heart Of PA•State College, PA

About The Position

Girl Scouts in the Heart of Pennsylvania is seeking a motivated, outgoing, and goal-oriented Membership & Community Engagement Specialist to grow Girl Scout membership throughout assigned communities. The specialist builds relationships with schools and community organizations, connects with families, and creates opportunities for girls to experience Girl Scouts. The role guides prospective members from initial interest through registration and troop placement, helping convert interest into membership. The specialist develops and carries out year-round recruitment strategies, plans and hosts events, leads troop formation and parent meetings, and works toward defined recruitment goals. The role also supports prospective families through registration, provides responsive customer service, and collaborates with Membership Registration, Volunteer Support, and Engagement teams to place new members in troops or identify opportunities to form new ones. The position represents the Girl Scout Leadership Experience in the community and supports council-wide recruitment and membership initiatives.

Requirements

Strong communication and interpersonal skills, including the ability to connect with families, community leaders, and people from diverse backgrounds.
Self-motivated and goal-oriented, with the ability to work independently, manage multiple priorities, and meet deadlines.
Strong organizational, problem-solving, and time-management skills.
Comfortable speaking to groups, leading events, and representing Girl Scouts in the community.
Proficiency with Microsoft Office applications.
Valid driver's license and access to reliable, properly insured transportation.
Willingness to travel throughout an assigned territory and work occasional evenings and weekends.
Ability to lift and carry up to 25 pounds and stand or walk for extended periods.
Ability to pass and maintain required background checks and clearances.

Nice To Haves

Experience in recruitment, sales, customer service, public relations, marketing, or community engagement.
Bachelor's degree in Marketing, Communications, Sales, or a related field.
Experience with Salesforce or other CRM systems.
Knowledge of Girl Scouts.
Bilingual Spanish/English skills.

Responsibilities

Build and maintain relationships with schools, parent organizations, libraries, community centers, businesses, and other community partners to expand Girl Scouts' visibility and create recruitment opportunities.
Represent Girl Scouts in assigned communities and identify new ways to connect with girls and families.
Deliver presentations to community partners, parents, and prospective volunteers about the benefits of Girl Scouting.
Develop and carry out year-round recruitment strategies to meet girl and adult membership goals.
Identify recruitment opportunities through schools, community events, festivals, parent meetings, and other local activities.
Plan and host recruitment events that introduce girls and families to Girl Scouts and encourage membership.
Connect with prospective families, follow up on leads, and use recruitment and sales techniques to turn interest into membership.
Lead troop formation and parent meetings to recruit girls and identify potential troop leaders and adult volunteers.
Work toward goals for recruitment activities, events, leads, new girl members, and adult volunteers.
Track prospective members and ensure timely, consistent follow-up; monitor results, provide progress updates, and adjust strategies as needed.
Follow up with new and existing leads, including older prospects, to maximize membership opportunities.
Work with the Membership Recruitment Manager to develop targeted strategies for communities requiring additional recruitment efforts.
Help prospective families navigate registration, answer questions, and resolve barriers to joining.
Collaborate with Membership Registration, Volunteer Support, and Engagement teams to connect new members with available troops and identify opportunities to form new troops.
Provide professional, responsive customer service throughout the recruitment and registration process.
Serve as a knowledgeable ambassador for the Girl Scout Leadership Experience and communicate the value of Girl Scouting to girls and adults.
Support council-wide recruitment efforts and other membership initiatives as needed.