Media Manager - Freelance

VML•Chicago, IL

21h•$35 - $45•Hybrid

About The Position

VML, part of WPP, is seeking an experienced Media Manager - Freelance (possible Temp to Perm) to join them immediately. This opportunity requires in-office, hybrid participation in either their Cleveland or Chicago offices. The role involves developing and executing strategic media plans across digital and social channels, managing high-budget digital advertising campaigns, monitoring and analyzing campaign performance, creating end-of-campaign reports, collaborating with cross-functional teams, overseeing media billing and budget reconciliation, and presenting campaign performance updates to clients and stakeholders. The position also supports the planning and execution of integrated marketing campaigns.

Requirements

Experience in developing and executing strategic media plans across digital and social channels.
Experience managing high-budget digital advertising campaigns across multiple platforms.
Proficiency in using analytics and reporting tools to monitor and evaluate campaign results.
Experience creating comprehensive end-of-campaign reports and presentation decks.
Ability to collaborate with cross-functional teams.
Experience overseeing media billing, budget reconciliation, and ad trafficking processes.
Experience presenting campaign performance updates and strategic recommendations to clients and internal stakeholders.
Experience supporting the planning and execution of integrated marketing campaigns.

Responsibilities

Develop and execute strategic media plans across digital and social channels, optimizing campaign performance to achieve client objectives and maximize ROI.
Manage high-budget digital advertising campaigns across multiple platforms, increasing brand awareness, audience engagement, and conversion performance.
Monitor, analyze, and evaluate campaign results using analytics and reporting tools, providing actionable insights and recommendations to drive continuous optimization.
Create comprehensive end-of-campaign reports and presentation decks, delivering performance analyses, key learnings, and strategic recommendations for future initiatives.
Collaborate with cross-functional teams, including account management, creative, and operations, to ensure seamless campaign execution and alignment with overall marketing objectives.
Oversee media billing, budget reconciliation, and ad trafficking processes, ensuring accurate campaign delivery, financial accountability, and adherence to timelines.
Present campaign performance updates and strategic recommendations to clients and internal stakeholders, fostering transparency and data-driven decision-making.
Support the planning and execution of integrated marketing campaigns, ensuring consistency across channels and successful achievement of business goals.