Media Manager

Flywheel Digital • Toronto, ON

8d • Hybrid

About The Position

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands, providing clients access to near real-time performance measurement and improving sales, share, and profit. With teams across the Americas, Europe and APAC, Flywheel offers a career with real impact, endless growth opportunities and support. The company is seeking a Media Manager to join its Client Services function. This role's primary focus is to handle client relationships and serve as the "face" of Flywheel in a lead capacity. It's an opportunity to work with large clients, helping them succeed by solving complex Amazon challenges. The Media Manager will be responsible for creating, monitoring, and tracking online marketing campaigns on Amazon and new emerging platforms, including Search and Display campaigns. The ideal candidate can independently manage large, complex clients and lead day-to-day client engagement regarding e-commerce media performance and strategy. This individual will partner with clients, consulting on investment levels, product assortment, and media backing, while identifying onsite opportunities and resolving potential issues. The ultimate goal is to provide best-in-class service, grow client businesses, and promote Flywheel's value and philosophies. As a senior member of the media team, this role also involves mentoring Media Specialists to support their career development.

Requirements

• 4+ years of experience managing accounts and working within a client facing role
• Proven experience in digital marketing and advertising, with a focus on Amazon's advertising platforms
• Strong analytical skills
• Highly proficient in Microsoft Excel (ie.pivot tables, vlookups, etc)
• Detail-oriented
• Good project management and organizational skills with the ability to work on tight deadlines
• Experience in developing, managing, and analyzing online promotion campaigns
• Strong interpersonal, presentation and communication skills
• Innovative, adaptable, and can think independently with the ability to drive decisions using data
• Ability to thrive in dynamic and demanding situations with minimum supervision

Nice To Haves

• Experience with digital marketing or financial/quantitative analytics is a plus

Responsibilities

• Lead daily and bi-weekly client engagements and drive strategy discussions
• Support client with the planning and development of budgets and deliver campaigns based on the agreed upon KPIs
• Provide guidance on product optimizations and educate clients on "best in class" strategies to ensure campaigns are set up for success
• Managing keyword selection and optimum bid levels across available advertising options
• Develop and manage daily, weekly, and monthly reporting, analytics, and performance insights for digital marketing campaigns
• Establish key metric reports, track progress and trends, and effectively communicate campaign results and insights
• Create, test, measure and analyze customer shopping and purchasing behaviour for improved outcomes
• Manager promotional planning calendar for client campaigns
• Provide mentorship to more junior members on the team to support their growth and development in their Flywheel careers
• Monitor campaign activity against approved budgets, monitoring pacing regularly
• Review search and display campaign activity daily but provide analysis on a weekly and monthly basis
• If Media and Retail engagement (full service), connect weekly with internal Retail team
• Having a pulse and opinion on industry news, translating marco trends into tailored recommendations and actions for clients
• Work with teams to identify new opportunities for clients under management
• Work with teams to quickly identify and resolve any client issues
• Identify and provide reminders of value Flywheel possesses for our clients
• Travel required, based on client needs

Benefits

• Competitive rewards package
• Unparalleled career growth opportunities
• Supportive, fun and engaging culture
• Office hubs across the globe where team members can go to feel productive, inspired, and connected to others
• Competitive paid time off, including annual leave plus paid public holidays
• Great learning and development opportunities
• Benefits that help you live your best life
• Parental leave and benefits
• Volunteering opportunities
• Employee Resource Groups (ERGs) for inclusion and identity

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed
• Number of Employees: 501-1,000 employees