Media Analyst

CLEAResult
3d

About The Position

At CLEAResult, we lead the transition to a sustainable, equitable, and carbon-neutral energy-efficient future for our communities and our planet. We do that by creating a people-first culture built on trust, accountability, and transparency; where every employee – regardless of position, role, or identity is treated with respect and given an equal chance to thrive.

Requirements

  • Bachelor’s degree in digital media, marketing, or a related field.
  • A minimum of 4 years experience in digital marketing.
  • Solid knowledge of digital ad best practices
  • Knowledge of web design and content management systems.
  • Advanced experience with web analytic tools such as Google Ads and Google Campaign Manager.
  • Familiarity with paid social media platforms including Facebook, Instagram, and YouTube.
  • Current knowledge of or willingness to learn Salesforce Marketing Cloud
  • Knowledge of the latest media trends.
  • Basic budgeting skills to reconcile paid digital media placements with the available budget.

Responsibilities

  • Develops complex media strategy, planning, execution and reporting for clients across all media channels and platforms
  • Create media schedules and plans that integrate and support overarching program/client goals with media goals
  • Monitor the media marketplace to stay abreast of trends, identify opportunities and emerging issues, and understand new technologies and consumer reaction
  • Conducts large scale research to create customized strategic media plans across various objectives, audiences, budgets, geos, targeting, etc.
  • Oversee all media vendor relationships, media negotiations, and contractual agreements, partnering with other managers as needed
  • Present media plans and strategies for internal and external stakeholders to gain buy-in and support
  • Build relationships with media vendors; negotiate the best possible rates to maximize campaign value
  • Monitor media campaigns, implement strategic and informed optimizations for increased performance
  • Develop, track and report media success metrics
  • Building and maintaining online dashboards.

Benefits

  • Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours
  • 401(k) with company match
  • Paid vacation, sick, personal and parental leave time
  • Paid Volunteer Time: giving back to our communities is important to us
  • Employee Recognition Program – convert your recognition points into gift cards
  • Employee Assistance Program – offers benefits to help you manage daily responsibilities
  • Access to on-demand training courses to advance further in your career
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