Social Media Analyst

Wasserman • New York, NY

15d • $65 - $75 • Hybrid

About The Position

Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans. Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com. Job Overview: The Strategy & Consulting Insights team is dedicated to identifying opportunities that help our clients push strategic and creative boundaries. We utilize a variety of social listening, research, and analytics tools to provide holistic reporting that helps guide digital strategies and ensures our clients are able to maximize returns from every effort across their portfolio. We’re looking for a Social Media Analyst that is ready to collaborate with multiple teams to support a globally recognized tech and entertainment brand. Regular reporting includes owned performances cross-platform, audience development, and creative insights for recommendations. Note: This role is hybrid based in our NY DUMBO office. Candidates must be willing to work a 3-day in-office schedule.

Requirements

• 2+ years of experience doing social media reporting and insights, preferably on campaigns that have integrated influencer marketing
• Advanced experience with Excel
• Experience working in social media data, with an understanding of social performance metrics with the ability to identify why content is/isn’t successful
• Familiarity working in social media monitoring tools, social media management tools, and social listening tools (CreatorIQ, Sprinklr, Meltwater, ListenFirst etc.)
• Experience working with data visualization and presentation software (PowerPoint, Google Slides, Looker Studio, Tableau, Keynote etc.)
• Written and verbal communication skills, with the ability to build strong relationships (both internally and with clients)
• Ability to conduct high level analysis and provide insights in a consumable format that provides creative and strategy teams with actionable next steps
• Has a finger on the pulse of emerging social trends and platforms, and can think critically about how to implement those best practices for our clients

Responsibilities

• Support our best-in-class client base by partnering with creative and strategy teams to provide insights that bring their social media presence to the next level
• Track project KPIs and collaborate on a reporting roadmap that supports brand initiatives across priority social platforms
• Translate large datasets into actionable insights and present those findings across the organization to a variety of audiences
• Own measurement systems for your clients including managing data collection and recommending opportunities for additional streamlining

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed