Martech Engineer

Avispa Technology•New York, NY

2d•Remote

About The Position

A leading music streaming company seeks a Martech Engineer to strengthen its marketing technology foundation and make marketing data, audience activation, and campaign delivery more reliable, measurable, and scalable. This role builds, operates, and improves data pipelines, Airflow workflows, APIs, services, and Martech integrations across GCP and marketing platforms. It also operates the data flows behind ActionIQ audience attributes, audiences, composite audiences, journeys, holdouts, suppressions, and activation workflows. The engineer supports audience creation, segmentation, exports, suppressions, personalization, and campaign activation, and validates end-to-end testing and audience flows across email, push, in-app messaging, owned media, and paid media. The role monitors production workflows and campaign dependencies, troubleshoots incidents, investigates data discrepancies, documents root causes and corrective actions, and improves data quality, observability, documentation, testing, governance, and operational resilience. The engineer partners with Marketing Operations, Analytics, Product, Engineering, Data Science, Privacy, vendors, and other teams on launches, migrations, experimentation, and modernization.

Requirements

At least 5 years of experience in software engineering, data engineering, Martech, platform engineering, or a related field.
Bachelor's degree in Computer Science, Engineering, Information Systems, a quantitative field, or equivalent practical experience.
Production and troubleshooting experience with Python, SQL, Airflow, and cloud data platforms.
Experience designing reliable data pipelines.
Experience with APIs, SFTP or file-based transfers, messaging systems, Git, code reviews, testing, deployments, data validation, and incident response.
Ability to explain technical issues and tradeoffs to marketers, product managers, analysts, engineers, and vendors.
Experience with automation and/or AI tools such as ChatGPT or Gemini.

Nice To Haves

Experience with GCP.
Martech experience with ESP and CDP platforms such as Adobe Campaign, ActionIQ, Airship, Branch, SendGrid, or comparable tools.

Responsibilities

Build, operate, and improve data pipelines, Airflow workflows, APIs, services, and Martech integrations across GCP and marketing platforms.
Operate data flows behind ActionIQ audience attributes, audiences, composite audiences, journeys, holdouts, suppressions, and activation workflows.
Support audience creation, segmentation, exports, suppressions, personalization, and campaign activation.
Validate end-to-end testing and audience flows across email, push, in-app messaging, owned media, and paid media.
Monitor production workflows and the health of DAGs, services, integrations, data feeds, exports, imports, and campaign dependencies.
Troubleshoot incidents, validate campaign readiness, and prevent customer-impacting defects such as duplicate sends, incorrect token mappings, audience-count drop-offs, stale attributes, broken links, and missing engagement logs.
Investigate discrepancies across source data, audience platforms, Adobe, Airship, partners, and reporting outputs; document root causes and corrective actions.
Improve data quality, observability, documentation, testing, governance, and operational resilience.
Partner with Marketing Operations, Analytics, Product, Engineering, Data Science, Privacy, vendors, and other teams on launches, migrations, experimentation, and modernization.
Help reduce operational risk, speed campaign time to market, and enable personalized experiences across owned, paid, and partner channels.