MarTech Configuration Senior

USAASan Antonio, TX
$103,450 - $197,730Hybrid

About The Position

As a dedicated MarTech Configuration Senior, you will serve as a direct representative of the business on an agile team. Attain, understand, and communicate business vision and needs in order to write and refine user stories, prioritize work, and provide guidance to technical teams. Use critical thinking, problem solving, and Agile principles to partner with business owners, subject matter experts, and the development team to build effective solutions. Possess an advanced knowledge and understanding of and ability to work within multiple delivery methodologies, including Agile and other approaches, to deliver business value. This role is remote eligible in the continental U.S. with occasional business travel. However, individuals residing within a 60-mile radius of a USAA office will be expected to work on-site four days per week.

Requirements

  • Bachelor's degree; OR 4 years of relevant education and/or experience.
  • 6 years of experience in process improvement, project delivery, business/requirements analysis or directly related to supported business operations/product line.
  • Advanced knowledge of Microsoft Office products, applicable databases and product management tools.
  • Advanced knowledge of multiple technical software delivery methodologies (i.e., Agile, Waterfall, SAFe).
  • Advanced experience analyzing business requirements, process flows and use cases to identify opportunities to streamline business processes in accordance with risk management framework and regulatory requirements.
  • Advanced knowledge and demonstrated use of Process Engineering methodologies.
  • Advanced ability to independently work to gather business requirements, process flows and use cases to develop and deliver on business capabilities within the approved methodology, writing user stories, and following the development process through user story acceptance.
  • Experience in analyzing business requirements and ability to identify opportunities to drive decisions and streamline business processes in accordance with risk management framework and regulatory requirements.

Nice To Haves

  • 6 years of hands-on experience configuring enterprise MarTech platforms such as Salesforce Marketing Cloud, Pega, Adobe or similar, with deep expertise in at least one platform.
  • Proven ability to quickly learn and apply new marketing technologies, demonstrating strong learning agility across multiple tools, data models, and orchestration frameworks.
  • Experience translating business and marketing requirements into technical configurations including audience logic, decisioning rules, workflows, and outbound campaign execution.
  • Strong foundation in campaign orchestration and decisioning, with experience building and managing batch, trigger-based, and event-driven Marketing communications across channels.
  • Demonstrated ability to serve as a configuration lead or power user, owning day-to-day platform execution while reducing dependency on engineering teams.
  • Experience working across complex MarTech ecosystems, integrating tools across CRM, CDP, decisioning engines (e.g., Pega), and outbound delivery platforms.
  • Ability to partner effectively with IT, engineering, and architecture teams, translating marketing use cases into scalable, technically feasible solutions.
  • Working knowledge of data structures and segmentation logic across platforms, including audience modeling, identity stitching concepts, and data flow dependencies.
  • Experience standing up or refining operational processes (intake, QA, governance, naming conventions, documentation) that enable scalable and consistent campaign execution across tools.
  • Strong problem-solving skills with the ability to troubleshoot configuration, data, and campaign issues directly within platforms, adapting quickly to platform-specific constraints.
  • US military experience through military service or a military spouse/domestic partner

Responsibilities

  • Works with business and Subject Matter Experts to understand business strategy and vision and then writes, refines, accepts and prioritizes stories and/or features to support effective and compliant solutions while balancing investment and business value.
  • Owns and maintains a prioritized work backlog for one or more Agile teams. Product backlog includes complete user stories with acceptance criteria so that they are consumable and testable by the Agile team or program.
  • Reviews and accepts output of I/T and/or business development to ensure specified acceptance criteria have been completed.
  • Serves as direct representative of the business with one or more delivery teams, representing the customers' perspective throughout the product delivery cycle.
  • Participates in a cross-functional team of user experience partners, designers, business analysts, developers, testers and others to develop, execute and release in alignment with program and/or product road maps.
  • Partners with sponsors, stakeholders, and IT to facilitate, define and document relevant business processes, gaining an advanced understanding of the needs, measures, and risks & controls for the improvement area.
  • Prepares the business for the change and provides tactics and metrics for benefits, adoption, and risk. Leverages existing change management routines, as needed.
  • Works with different technologies, internal and external to have oversight of development, testing and controls.
  • Applies advanced knowledge in the business development/execution discipline, regularly seeking out opportunities to enhance, improve and advance the function.
  • Coaches and mentors other Product Owners.
  • Demonstrates advanced knowledge in multiple business or system domains and capable of leading development across multiple teams at the project or program level.
  • Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.

Benefits

  • comprehensive medical, dental and vision plans
  • 401(k)
  • pension
  • life insurance
  • parental benefits
  • adoption assistance
  • paid time off program with paid holidays plus 16 paid volunteer hours
  • various wellness programs
  • career path planning
  • continuing education
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