Marketing Writer

YuJa Inc. • North York, ON

9d • Onsite

About The Position

We’re looking for a creative, detail-oriented Marketing Writer to join our team. In this role, you will be responsible for crafting clear, compelling, and audience-focused content that showcases value proposition and innovation for YuJa’s products, across education and enterprise markets. You will translate complex product features into accessible, engaging narratives and support a wide range of marketing initiatives, including website and social media content, product messaging, announcements, and sales collateral.

Requirements

• 1–2 years (or more) experience writing marketing, content, or copy for enterprise-level or B2B technology products, ideally in ed-tech, SaaS, compliance, or regulated-sector domains.
• Exceptional written English, with strong ability to explain technical concepts and compliance/accessibility features clearly and compellingly to non-technical audiences.
• Strong storytelling skills: able to craft compelling narratives around how YuJa’s solutions help institutions meet regulatory and accessibility needs, streamline workflows, and enhance learning/user experiences.
• Comfort working in a fast-paced, evolving product environment with frequent updates, capable of rapidly learning new product capabilities or regulatory changes, and updating content accordingly which aligns with ongoing product launches.
• Ability to collaborate with cross-functional teams: Product, Engineering, Compliance, Sales, Client Success; gather technical and compliance details and convert them into marketing messages.
• Understanding of compliance, accessibility, and regulatory language.
• A degree in Marketing, Communications, English, Journalism, Technical Writing, or a related field, or equivalent demonstrated experience.

Nice To Haves

• Experience producing B2B / enterprise marketing collateral: whitepapers, case studies, webinars, press releases, sales decks.

Responsibilities

• Write clear, persuasive, and accessible marketing content for a suite of sophisticated ed-tech/enterprise products: video platforms, LMS accessibility tools, compliance and accessibility solutions, proctoring and assessment platforms, etc.
• Develop website copy, product landing pages, blog articles, whitepapers, case studies, customer success stories, and thought-leadership pieces, framing YuJa’s offerings as secure, compliant, and accessible solutions for regulated-sector clients.
• Craft communications for product launches, feature announcements, and updates, translating technical, compliance, and accessibility features into tangible benefits for institutions (e.g., accessibility compliance, student accessibility, institution-wide scalability, regulatory adherence).
• Collaborate with Product, Engineering, Compliance, and Client Success teams to deeply understand product features, regulatory/ accessibility implications, and use cases.
• Work with Sales and Marketing teams to produce sales/marketing collateral, pitch decks, one-pagers, comparison sheets, implementation guides (for pre-sales engagement), and other materials that support enterprise sales cycles.
• Maintain a consistent brand voice and tone across all content, reflecting YuJa’s values of compliance, accessibility, security, and innovation.
• Update and refresh existing marketing materials, ensuring accuracy as products evolve, especially given the frequent product updates and additions in YuJa’s portfolio.
• Preferred – Incorporate basic SEO, content structure best practices, and accessibility-friendly copy (in line with YuJa’s mission and compliance standards).

Benefits

• Health, vision, and dental benefits, 100% employer-paid
• Additional benefits include RRSP, gym subsidies, and more
• Work-life balance including flexible work hours to create an ideal work-life balance
• Paid sick days and flex days
• Fun activities and celebrations, including Canada Day Trip, Saint Patrick's Day Party, Halloween Costume Contests, Holiday Dinner Party, and more
• Office perks including company-provided snacks, drinks and events
• Employee recognition programs, such as gift cards and “Employee of the Week” rewards
• Professional growth including continuous learning opportunities and reimbursements to support personal and professional development
• Hands-on experience working with senior-level business leaders

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 11-50 employees