Enter Display Job Title

Les Mills International

9d•Hybrid

About The Position

Lead the technology, automation and customer engagement programmes powering a global fitness brand. Own and evolve our marketing automation ecosystem. Responsible for the effective operation, optimisation and governance of our marketing technology ecosystem, enabling teams to deliver customer engagement and lifecycle marketing programmes. Partner across Marketing, Product, Data and Technology teams globally. We're looking for a Marketing Technology Lead to join our Global Digital Performance team. This team drives the marketing technology, automation and digital performance capabilities that support customer acquisition, engagement and retention across global markets. As the Marketing Technology Lead, you'll be the operational and technical supporter of Les Mills' marketing automation ecosystem. You'll be a key player in developing lifecycle marketing programmes, customer journey development, audience management, platform governance and martech integrations, ensuring our systems and campaigns deliver measurable business and customer outcomes. This is a hands-on role that combines technical expertise, campaign execution, stakeholder management and continuous improvement.

Requirements

3-5+ years' experience in marketing automation, CRM, lifecycle marketing or marketing operations
Deep hands-on experience with enterprise marketing automation platforms, ideally Eloqua
Building and optimising automated customer journeys and lifecycle programmes
Managing marketing technology platforms, integrations and governance processes
Customer segmentation, personalisation and audience management
Working with CRM platforms, customer data environments and integration frameworks
Reporting and analytics using tools such as GA4, Power BI or Looker Studio
HTML email development and campaign troubleshooting
Knowledge of SEO and AEO and how integrated martech platforms communicate
Managing stakeholders across Marketing, Product, Data and Technology teams

Nice To Haves

Experience within a global B2B, SaaS or subscription-based environment is advantageous

Responsibilities

Own and evolve our marketing automation ecosystem
Responsible for the effective operation, optimisation and governance of our marketing technology ecosystem, enabling teams to deliver customer engagement and lifecycle marketing programmes
Partner across Marketing, Product, Data and Technology teams globally
Be the operational and technical supporter of Les Mills' marketing automation ecosystem
Develop lifecycle marketing programmes, customer journey development, audience management, platform governance and martech integrations, ensuring our systems and campaigns deliver measurable business and customer outcomes