Marketing Student Assistant - Federal Work Study (Student Wage)

University of VirginiaCharlottesville, VA
Onsite

About The Position

The UVA Career Center engages and supports students in the discovery and pursuit of meaningful lives. We do this by encouraging exploration, offering customized coaching and advising, fostering tailored connections, creating innovative programming, curating relevant content and technologies, developing essential skills, and facilitating transformative experiences. The UVA Career Center’s office is located in Bryant Hall at Scott Stadium, room 236. We are on the UTS bus route and have short-term metered parking for visitors. We offer a fun, friendly and learning atmosphere in which to work, and we welcome the opportunity to employ talented University of Virginia students. To learn more about the UVA Career Center, please visit our website. The Marketing Student Assistant position is responsible for promoting the UVA Career Center. This position will increase student involvement with Career Center events through networking with the UVA community. This job provides an excellent opportunity for students to get transferable experience with relationship development, marketing/communication strategies, and customer service.

Requirements

  • Current UVA Undergraduate student eligible for student employment.
  • Applicants must have a Federal Work-Study award as part of their financial aid.
  • Must be able to communicate and maintain professional relationships effectively with team members and clients
  • Fulfill scheduled tasks/projects in a timely manner sometimes on a deadline

Responsibilities

  • Assist with the implementation of marketing campaigns, including posting flyers, sidewalk chalking, social media promotion, etc.
  • Provide information to UVA students about opportunities within the Career Center
  • Make the products, services, and other offerings of the Career Center more appealing, so as to draw the consumer's preferences towards the Center
  • Increase Facebook, Twitter, and Instagram followers
  • Create a weekly brand report that identifies new opportunities to market the Career Center and provides customer feedback regarding their experiences/opinions with the department
  • Update monthly and annual analytic reports including Google Analytics, Facebook Insights, Twitter Analytics, Instagram analytics, Pinterest engagement, and Email engagement
  • Develop graphics and layouts for product illustrations, internal logos, and online graphics.
  • Brainstorming ways to increase audience engagement and capitalize on relevant trends
  • Research upcoming events, social media trends, and more, to include in social media posts
  • Maintain archive of images, photos, or previous work products.
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