Marketing Strategy Intern
About The Position
David Yurman’s Summer 2027 Internship Program is a paid, nine-week immersive experience in New York City for students and emerging professionals interested in the luxury jewelry industry. Interns work closely with expert teams and gain hands-on experience with luxury branding and the operational aspects of the company, as well as access to networking events, mentorship, and industry insights. The program runs June 7 through August 6, 2027. This role supports the Marketing Strategy & Partnerships team in planning, executing, and reviewing marketing initiatives. The work includes partnership and go-to-market strategy, brand activations and events, research and insights, project support, performance recaps, budget tracking, and presentation preparation. The position is based in New York, NY, with a hybrid work arrangement. The estimated pay is $25 per hour.
Requirements
- Currently enrolled in an undergraduate program in Marketing, Business, Communications, Media, or a related field.
- Minimum 3.0 GPA.
- Strong proficiency in Microsoft Office Suite, specifically PowerPoint and Excel.
- Excellent written and verbal communication skills, including the ability to synthesize information clearly.
- Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously.
- Proactive, curious, and collaborative mindset, with the ability to take initiative in a fast-paced environment.
- Ability to apply critical thinking and strategic analysis to ideas.
Nice To Haves
- Genuine interest in the luxury, fashion, or jewelry industries.
- Awareness of emerging cultural and marketing trends.
Responsibilities
- Support day-to-day operations of the Marketing Strategy & Partnerships team, including planning, execution, and recaps of key initiatives.
- Support development of holistic partnership frameworks and go-to-market strategies for major initiatives, including art and cultural partnerships, philanthropy and purpose-driven partnerships, and adjacent luxury category partnerships.
- Support development of brand activation moments and tentpole events, with an emphasis on experiential initiatives.
- Support go-to-market planning for brand partnerships and activations.
- Conduct competitive research on luxury marketing trends, brand partnerships, retail activations, and relevant cultural moments.
- Support consumer insights analysis and synthesize findings into actionable recommendations for marketing plans.
- Build partnership, event, and activation recaps outlining wins, learnings, and actionable recommendations.
- Support light project budget tracking and administrative planning for campaigns, partnerships, and events.
- Help prepare and refine presentation decks for senior leadership and cross-departmental reviews.
Benefits
- Paid internship with estimated compensation of $25 per hour.
- Weekly learning, social, and networking events.
- Mentorship and access to industry insights.
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What This Job Offers
Career Level
Intern
