Marketing Strategy and Operations Manager, Subscriptions and Customer Growth

Google•Mountain View, CA

About The Position

Strategy & Operations (S&O) professionals in Google’s Marketing organization provide business critical insights and analytics, ensure cross-functional alignment of goals and execution, and help teams drive strategic partnerships and new initiatives forward. Whether you are embedded within a specific marketing team to use insights to enable better marketing decisions or the global S&O function to equip the organization to succeed at scale, you will engage with Google leadership in order to establish Marketing’s strategic direction. You will manage planning and operational processes and work cross-functionally with key partners across Marketing, Product, Finance and Engineering to solve our toughest challenges, advocate for high-priority projects, and drive greater operational excellence within Marketing. To be successful in this role, you have a hypothesis-driven approach to problem solving, effective quantitative and communication skills, and the ability to take on broad-reaching and ambiguous questions while working collaboratively and cross-functionally with Googlers of all levels. The Subscriptions and Customer Growth Marketing organization drives consumer apps and subscription growth. We partner with product engineering and insights to understand the user and bring helpful products to market while deepening the consumer relationship. We’re passionate about showing consumers how to get more out of their favorite Google subscriptions and consumer apps. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Requirements

Bachelor's degree or equivalent practical experience.
4 years of experience in a management consulting, operations, business strategy, investment banking, venture capital or private equity role, or 2 years of experience with an advanced degree.
2 years of experience developing business strategies or managing cross-functional initiatives.

Nice To Haves

MBA or advanced degree.
Experience in marketing and familiarity with how marketing capabilities come together to drive impact.
Ability to drive the development of product area, function, or sub-function strategies, working with leadership to develop and prioritize initiatives.
Ability to support executives in defining overall communications strategy across the function and regions, overseeing the planning of internal events and aligning internal communications.
Excellent problem solving, quantitative analysis, business judgment, and written and verbal communication skills.

Responsibilities

Partner with leadership to set Marketing’s plan globally, managing Marketing’s critical priorities, and corresponding investments.
Manage the long term, annual and quarterly planning cycles. Establish Marketing’s priorities and conduct data-motivated business analytics to support and make recommendations on strategy and investment.
Improve Marketing efficiency and effectiveness by applying a diligent approach to Marketing operational processes. Streamline workflows to reduce friction and busy work.
Ensure budget and talent are mapped to the highest-priority bets. Establish clear Key Performance Indicators (KPIs) and reporting processes to measure impact.
Drive the adoption of AI tools to scale productivity and unlock smarter workflows.