About The Position

Apprenticely is partnering with LyraConnect to find a Marketing Strategist Intern for their team in Bentonville, Arkansas. This is a three-month internship program designed as an on-ramp to an IT career, offering hands-on experience with a professional mentor. LyraConnect is an AI-native marketing intelligence and media activation platform focused on CPG brands and retailers. They help clients understand and navigate the AI-driven shopping landscape and translate intelligence into activated media campaigns. This role provides exposure to client-facing strategy and the inner workings of a marketing intelligence company.

Requirements

  • Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
  • Strong written communication skills; you can turn data and rough notes into clear, polished narrative.
  • Comfortable working with company AI workflow and tools (Google, Notion, Slack, etc.).
  • Organized and detail-oriented, with the ability to manage multiple projects and shifting priorities at once.
  • Comfortable in a small-team, early-stage environment where roles and priorities evolve quickly.
  • Self-starter who is pro-active and asks good questions, working both independently and collaboratively.
  • Currently Arkansas state resident.
  • Ability to pass a standard background check.
  • Ability to work 40 hours a week, following the three-month internship.
  • Ability to work full-time in the United States without a current or future need for visa sponsorship.
  • High curiosity and interest in learning new technologies and growing or starting your IT career.
  • Technical aptitude exhibited through projects, experience, or online learning and the ability to communicate what you know.

Nice To Haves

  • Content Creator/Influencer Background Welcome
  • Curious about AI, marketing technology, or the CPG/retail industry. No expertise required, but genuine interest matters.

Responsibilities

  • Coordinate and help build client campaign proposals: pulling data, drafting slides, and organizing supporting materials.
  • Support post-campaign reporting, including compiling performance data and helping translate results into clear, client-ready narratives.
  • Help manage timelines and deliverables across multiple concurrent client engagements.
  • Support LyraConnect's own marketing and PR efforts as directed by Rachel; this may include event coordination, press opportunities, or campaign materials as priorities arise.
  • Stay closely looped into client and project status so you can flex quickly as needs shift.
  • Help produce content for LyraConnect's newsletter and social media channels.
  • Draft and package business content (industry insights, company milestones, thought leadership) into publish-ready formats.
  • Support ad hoc content needs tied to executive visibility (speaking engagements, industry commentary, etc.).

Benefits

  • On-ramp to an IT career
  • Gain experience under the guidance of a professional mentor/IT support team
  • Potential to roll into full-time positions based on employer demand
  • Rare exposure to both client-facing strategy work and the inner workings of building a marketing intelligence company from the ground up.
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