Marketing Specialist

Circle K•Tempe, AZ

41d•Hybrid

About The Position

The Local Marketing Specialist is responsible for supporting the implementation of the Tunnel Wash Business Unit’s Marketing strategy to attain key business objectives. The Local Marketing Specialist will report to the Car Wash Marketing Director of the Tunnel/Car Wash Business Unit, and will work with our Operations Teams and extended Business Units, across the Circle K network, in the development of localized marketing and advertising campaigns to support new site openings, promotions, and overall site exposure. This role will also collaborate and support the development and execution of digital and print signage and other marketing assets and materials.

Requirements

Two or more years of experience working in marketing, merchandising and communication and/or related field required.
Must be proficient in Microsoft Office Suite (Word/Excel/PowerPoint), Canva, Social Media platforms (Facebook, Instagram, and Tik Tok), and be familiar with video editing software.
Must possess well-developed verbal and written communication skills, as well as excellent interpersonal skills.
Proven success record with executing marketing campaigns, marketing communications, and social media.
Must possess well-developed verbal and written communication skills, as well as excellent interpersonal skills.
Excellent project management skills and ability to collaborate with other departments.
Must be well organized and possess ability to handle multiple responsibilities under constant deadlines with a high degree of attention to detail and accuracy.
Customer focus: Identifies and understands customer needs and puts them first in all activities and efforts.
Commercial mindset: Goes the extra mile to drive the commercial success of the company.
Sit for long periods of time.
Operate computer keyboard and mouse for data entry.
View computer monitor
Hear and speak via telephone.
Reach forward and/or overhead
Occasionally lift up to 20 pounds
Occasionally lift and/or carry, up to 60 pounds from ground to waist level for up to 30 minutes of a workday. (I.e. to replenish fountain syrups).
Occasionally lift and/or carry up 30 pounds from the ground to overhead up to 30 minutes a workday. (I.e. stocking/maintaining inventory levels; resets.)
Occasionally lift and/or carry up to 40 pounds from the ground to waist up to 30 minutes a workday. (I.e. stocking/maintaining inventory levels; resets)
Ability to push and pull with arms up to a force of 20 pounds. (i.e. utilizing a hand truck).
Ability to climb a ladder to store or retrieve materials, place and/or replace signage.

Nice To Haves

Bachelor’s degree in communications, marketing, or related field preferred, or relevant amount of experience required. Other combinations of job-related experience and education that meet the requirements may be substituted.
Preferred proficiency with Adobe Creative Suite (Photoshop/InDesign/Illustrator).
Experience preferred with media relations/PR campaigns.
Track record of collaborating with vendor and agency relationships and/or direct reports.
Creative thinker who has proficient design and organizational skills
Retail and/or membership experience is preferred.

Responsibilities

Supports strategic decisions from the Tunnel/Car Wash Business Unit, Circle K business partners, as well as at the local site-level.
Ensure marketing strategy and campaigns are communicated to and executed at site level; aligning with site level needs. Including but not limited to digital assets, signage, marketing collateral, media relations, social media marketing, field communications, email marketing, app support, and sponsorships/partnerships.
Planning and execution of events such as community engagement, grand openings and site reopenings.
Conducting, summarizing, and presenting local market research
Management of field/internal marketing communications
Providing content for external digital channels when needed locally (web site, social media channels)
Social investment program management
Public relations planning and preparation
Participation in project and team meetings, reporting and data analysis
Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks; or participating in professional societies.
Contributes to team effort by accomplishing determined Financial and Key Result Area targets pursuant to Company Plan guidelines.

Benefits

Circle K is an Equal Opportunity Employer.
The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws.
Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company.
Please inform the Company’s Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process.
Click below to review information about our company's use of the federal E-Verify program to check work eligibility: In English In Spanish
Our mission at Circle K is to make people's lives a little easier every day.
Our global family of 150,000 people in over 17,300 stores and 27 countries makes that possible for our millions of clients worldwide, which is why we are committed to helping them achieve their goals and grow with us.
We set ourselves apart by our culture and values: in our people and their development, in serving others, what we've built and what we are striving to achieve.
No matter where you come from or where you are heading in your career, there is a place for you to grow at Circle K.
When you grow, we grow - together.