Marketing Specialist

Financial Partners Credit Union•Costa Mesa, CA

About The Position

Financial Partners Credit Union is seeking a creative and detail-oriented professional to join our team as a Marketing Specialist. In this role, you will support the execution of multi-channel marketing initiatives that strengthen the brand, inform members, and drive engagement. Working under the direction of the Marketing Director and in collaboration with internal partners, you will assist with content development, email marketing campaigns, and day-to-day marketing operations. This position is ideal for someone who enjoys writing and developing marketing content, managing multiple projects, and supporting campaigns across digital and print channels while maintaining a consistent brand voice.

Requirements

Two to four years of experience in marketing, communications, or a related field.
Strong writing and proofreading skills with the ability to adapt tone for different audiences and channels.
Experience supporting or executing email marketing campaigns.
Proficiency with Microsoft Office applications.
Understanding of brand identity and visual design principles.
Strong organizational and multitasking abilities with high attention to detail.
Ability to work independently and collaboratively in a fast-paced environment.

Nice To Haves

Experience with Salesforce Marketing Cloud or similar email marketing platforms preferred.
Familiarity with design tools such as Adobe Creative Suite or Canva.
Experience with digital marketing platforms including content management systems, email marketing systems, or online banking advertising platforms preferred.
Experience supporting print production and marketing collateral development.
Experience in credit unions, banking, or financial services preferred.
Familiarity with project management platforms such as Monday.com, Asana, or Trello preferred.

Responsibilities

Write and edit brand-aligned content for email campaigns, newsletters, blogs, website pages, digital banners, and online banking platforms.
Ensure consistency in voice, tone, and style across all marketing communications.
Edit and proofread content to maintain clarity, accuracy, and quality standards.
Assist with the execution of email marketing campaigns including drafting subject lines, preview text, body copy, and calls to action.
Support campaign builds, testing, scheduling, and updates within email marketing platforms.
Utilize platforms such as Salesforce Marketing Cloud or similar marketing automation tools to support campaign execution.
Support day-to-day marketing operations by managing incoming marketing requests and assisting with project timelines.
Maintain marketing calendars and documentation related to campaigns and content development.
Coordinate company storefront operations including inventory management, promotional items, and vendor coordination as needed.
Collaborate with designers or utilize basic design tools such as Adobe Creative Suite or Canva to create simple marketing materials including email headers, flyers, and digital graphics while following brand guidelines.
Assist with the development of print and collateral materials such as brochures, in-branch signage, direct mail pieces, and other campaign-related assets.
Build and maintain an organized library of marketing assets including copy, images, testimonials, and creative files.
Support execution of the monthly social media calendar by drafting captions, coordinating approvals, and scheduling content.
Assist in maintaining consistent messaging and brand alignment across digital channels.
Perform other related duties as assigned to support marketing initiatives and departmental priorities.