Marketing Specialist - Part Time

AnalogicCanton, MA

About The Position

In this role, you’ll take ownership of our digital marketing efforts and help strengthen our brand across multiple platforms. You will lead and execute digital marketing initiatives aligned with business goals, manage our social media presence, create and refine engaging content, partner with external agencies and internal stakeholders, and own and manage the marketing calendar. You will also maintain and update website and digital content, monitor performance metrics, identify opportunities to expand digital reach, and contribute ideas that enhance market presence. The role requires working independently while keeping stakeholders informed and aligned.

Requirements

  • Experience in digital marketing, content creation, or social media management
  • Ability to work independently and manage multiple projects with minimal oversight
  • Strong writing and content development skills with an eye for detail
  • Experience managing corporate social media platforms and content calendars
  • Highly organized with the ability to prioritize and meet deadlines
  • Comfortable collaborating with cross-functional teams and external partners
  • A proactive, self-starter mindset with strong follow-through

Nice To Haves

  • Familiarity with website management, analytics, and digital marketing tools is a plus
  • Experience in a technology or manufacturing environment is helpful, but not required

Responsibilities

  • Lead and execute digital marketing initiatives aligned with business goals
  • Manage our social media presence, including content planning, scheduling, posting, and performance tracking
  • Create and refine engaging content for LinkedIn, website, email campaigns, presentations, and marketing materials
  • Partner with external agencies, creative vendors, and internal stakeholders to deliver high-quality campaigns
  • Own and manage the marketing calendar—keeping projects organized, on track, and on time
  • Maintain and update website and digital content to ensure accuracy, consistency, and brand alignment
  • Monitor performance metrics and provide insights to improve engagement and campaign effectiveness
  • Identify opportunities to expand digital reach and strengthen audience engagement
  • Contribute ideas and messaging that enhance Analogic’s market presence
  • Work independently while keeping stakeholders informed and aligned

Benefits

  • Flexible, part-time schedule
  • High-impact work with visible contributions to business growth
  • Opportunity to own and shape digital marketing efforts
  • Collaborative, supportive team environment
  • Chance to blend strategy and execution in a meaningful way
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