Marketing Specialist (12-Month Contract)

VancityVancouver, BC
Hybrid

About The Position

As a Marketing Specialist, you will play a key role in driving growth by developing and executing marketing strategies that attract new members, strengthen engagement among current members, and support Vancity’s product teams across a variety of channels. You’ll apply critical thinking, creativity, and a data-driven approach to deliver impactful campaigns that align with Vancity’s values and member needs. Success in this role means leveraging insights, optimizing key marketing journeys, and working collaboratively to ensure our brand is strongly represented across every touchpoint. This is a Full-time, Temporary role based at the Vancity head office and will report directly to the Marketing Manager – Deposits and Alternate Income. While this position provides a hybrid work arrangement, you will be expected to be on-site for events and business demands.

Requirements

  • University degree in Marketing, Business, or a related discipline
  • 4-5 years of professional marketing experience on either the agency or client side
  • Proven experience managing marketing projects from planning through execution
  • Strong analytical skills with experience in digital marketing performance measurement
  • Demonstrated ability to collaborate with cross-functional teams and external partners
  • Clear communication skills with the ability to translate insights into actionable marketing plans

Nice To Haves

  • Experience with financial services or member‑based organizations
  • Familiarity with lifecycle marketing and CRM tools
  • Experience working with diverse communities or purpose-driven brands

Responsibilities

  • Partnering with product teams and cross-functional stakeholders to develop marketing strategies that drive growth and member engagement
  • Using data-driven insights to plan, execute, and optimize campaigns across lifecycle journeys, organic social media, paid media, events, and face-to-face channels
  • Leveraging customer and product insights to refine target markets and simplify value propositions
  • Playing a key role in go‑to‑market planning, developing briefs, and supporting integrated campaign execution
  • Managing multiple concurrent projects on-budget and within established timelines
  • Working collaboratively with agency partners and internal teams to deliver marketing initiatives that achieve business objectives
  • Monitoring campaign performance and recommending optimizations to improve acquisition and retention outcomes
  • Working independently while also collaborating closely with your team and manager

Benefits

  • Living Wage Employer: We’re the largest private-sector Living Wage Employer in Canada and consistently ranked among Canada’s Top Employers.
  • Customizable Benefits: Permanent employees receive flexible benefit packages that can be tailored annually to meet evolving needs.
  • Generous Vacation: New employees start with 3-4 weeks of vacation per year, with additional days earned over time.
  • Extra Stat Holidays: In addition to BC’s 11 statutory holidays, we offer 2 extra days, plus care days for personal or family illness.
  • Immediate Health Coverage: Health and dental benefits begin on your hire date, with three levels of coverage to choose from.
  • Defined Benefit Pension: Our retirement plan provides a guaranteed income for life, recognizing that retirement looks different for everyone.
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