Marketing Specialist

Avtron Power Solutions, LLCCleveland, OH
$85,000 - $95,000

About The Position

The Marketing Specialist is responsible for leading and managing marketing communication projects and initiatives. This includes planning advertisement placement, organizing trade shows and other customer events, selecting and managing marketing agencies and outside vendors, creating video, graphics, and other assets.

Requirements

  • A 4 year degree in marketing or related field is required
  • 3+ years of experience in marketing, communications or a related field
  • Microsoft tools including word, power point, excel
  • Excellent written and verbal communication skills for content creation and reporting.
  • Experience managing marketing agency
  • Familiarity with CRM systems such as HubSpot or SalesForce
  • Adobe Creative Cloud Suite

Nice To Haves

  • Google Ads/Analytics Preferrable

Responsibilities

  • Create marketing assets including product data sheets, brochures, videos, social, and other assets
  • Develop graphics for advertisement and promotions
  • Organize and plan company events such as trade shows and other customer events.
  • Manage advertisement budget and placement
  • Coordinate with global marketing team to ensure a consistent brand experience for the customer
  • Communicate with customers and sales teams to optimize marketing messaging and drive awareness of available content.
  • Familiarity with SEO and other digital marketing tools
  • Develop marketing plans for new product introductions
  • Create marketing and sales leads to achieve revenue goals
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