Marketing Specialist

Walker-Miller Energy•Collinsville, IL

38d•$63,000 - $90,000•Hybrid

About The Position

The Marketing Specialist is responsible for supporting the planning, developing and implementing marketing strategies and activities for energy efficiency efforts with utility and government clients in Illinois. This role will help clients and communities use less energy, save money and help the environment through the development, implementation and refinement of sound marketing and outreach initiatives. The ideal candidate is passionate about the company's work and possesses the skills and attitude to be successful.

Requirements

Bachelor’s degree in Advertising, Marketing, Communications, or related field of study from an accredited college, or equivalent work experience.
3+ years of experience working in a marketing, advertising, public relations agency or consulting environment.
Excellent written and verbal communication, presentation, and interpersonal skills.
Skilled at cross-functional communication and a team player.
Demonstrated experience representing diverse cultures in marketing projects and campaigns.
Detail oriented with the ability to multi-task in a fast-paced environment, and to manage multiple projects, deadlines, and priorities.
Demonstrated experience implementing marketing communication plans, with the ability to manage and execute collateral development, email and direct mail campaigns, advertising, and social media projects.
Proficient use of computer and online tools, including Outlook, Excel, PowerPoint, and social networking sites.
Must be available for some client-required evening or weekend events.

Nice To Haves

Experience with copy writing, editing, and proofreading is strongly preferred.

Responsibilities

Embrace and operate within our core values.
Work directly with the Sr. Marketing Manager and client to implement marketing and communications plans to educate customers about energy efficiency and drive participation in energy efficiency programs.
Work with the client and subcontractors to develop on- and offline-marketing materials including website content, direct mailers, email communications, brochures, testimonials, technical fact sheets, incentive applications forms, email and direct mail campaigns, Program Ally newsletters, etc.
Provide written reports and updates in client facing meetings (may be virtual or in-person).
Project manage all elements of assigned marketing projects and work closely with graphic design team to develop brand compliant materials.
Prepare weekly agendas to communicate project statuses to internal and external teams.