Marketing Specialist

GableGotwals•Tulsa, OK

16d•Hybrid

About The Position

The Marketing Specialist will assist in the implementation of marketing strategies by providing special project and administrative support related to internal and external marketing. This role will coordinate marketing campaigns and contribute to the development of promotional materials. In addition, the Marketing Specialist will manage the Firm’s website, develop, create, and share content on social media (including preparing analytics reports), coordinate events (including attorney recruiting, internal, and client events), assist with directory and survey submissions, process and distribute client newsletters, conduct research requests, manage databases, as well as other public relations and communication duties.

Requirements

Bachelor’s degree in marketing, business administration, or a related field, and a minimum of three (3) years of relevant experience in marketing or business development, preferably in a professional services or legal firm
Maintain a positive, “can-do” attitude, while working in a fast-paced working environment
Experience managing multiple projects with competing deadlines and priorities
Able to work independently or collaborate in a team environment
Clear and effective communication and strong people skills; strong grammar, spelling, and punctuation
Ability to present information clearly and concisely
Strong diligence with great emphasis on accuracy, quality, organization, and prioritization of tasks
Proficient in MS Word, Excel, Outlook, PowerPoint, and Adobe Acrobat
Experience with WordPress
Strong experience in graphics programs such as Canva, InDesign, Illustrator, and Photoshop (experience with video production and editing is a plus)
Strong analytical and critical thinking skills to develop the best possible results
Proper judgement and discretion when dealing with sensitive, confidential information
Proactively seeks additional training to enhance proficiency in current technology
Ability to research and respond to inquiries and resolve them promptly

Nice To Haves

experience with video production and editing is a plus

Responsibilities

Update and maintain content on the company website and monthly newsletter
Aid in the development and creation of digital content for various channels to enhance brand presence
Assist in the creation and distribution of press releases and newsletters
Monitor and analyze campaign performance metrics
Support the planning and execution of trade shows/industry events, client seminars, and social events
Coordinate the production of marketing materials, including graphic design and copywriting
Create and update marketing materials, such as brochures, presentations, and internal communications
Collaborate with cross-functional teams to achieve marketing goals
Aid in the execution of marketing plans and strategies related to revenue generation, brand awareness, and publicity