Marketing Specialist (Temporary)
About The Position
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally. This is an initial 3-month temporary position, with the potential for extension based on performance, and is dedicated exclusively to the keyboard product category.
Requirements
- 3+ years of marketing execution experience in consumer electronics, gaming hardware, or a closely adjacent category.
- Demonstrated experience in KOL outreach, logistics, and performance tracking.
- Experience with PR coordination: press lists, asset distribution, coverage tracking, and embargo management.
- Comfort building reporting dashboards in Excel, Google Sheets, or equivalent; ability to surface actionable insights from raw data.
- Working knowledge of Amazon affiliates and ecommerce ecosystems.
- Highly organized, self-directed, and able to manage multiple workstreams simultaneously in a fast-paced environment.
Nice To Haves
- Familiarity with the keyboard and gaming peripheral landscape—knowledge of brands, communities, and media in this space is strongly preferred.
- Active familiarity with keyboard and FPS enthusiast communities is a strong plus.
Responsibilities
- Own end-to-end execution of keyboard marketing plans, coordinating timelines, deliverables, and cross-functional stakeholders to keep programs on track.
- Manage dedicated keyboard seeding programs—identifying, briefing, and tracking key opinion leaders (KOLs) relevant to the gaming peripheral and keyboard enthusiast space.
- Provide dedicated public relations support for keyboard launches and campaigns, including press outreach coordination, asset management, and coverage tracking.
- Build and maintain dashboards tracking keyboard market trends, category sentiment, and competitive activity across retail, media, and social channels.
- Monitor competitor brand and product activity and drive winning initiatives.
- Coordinate in-region content deployment across owned and paid channels; track performance metrics and surface optimization insights.
- Identify and engage relevant affiliate partners to drive keyboard product visibility and conversion on Amazon.
- Work with global community team and actively engage FPS and keyboard enthusiast communities.
- Support new product introduction (NPI) review programs / GTM execution
Benefits
- Great Place to Work® certification in the United States and Singapore
- Recognized as a Singapore Top Employer by the Top Employer Institute
- Equal Opportunity Employer
- Inclusive, respectful, and fair workplace
- Reasonable accommodations for disability or religious practices
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
