Marketing specialist

Educational Empowerment Group • Lakewood, OH

7d

About The Position

The Marketing Specialist will work in conjunction with the school principal to ensure enrollment targets are met or exceeded. This role involves developing, monitoring, and implementing school marketing and enrollment plans and initiatives, identifying local target markets, and developing strategies to implement them. The specialist will explore ways of improving existing products and services and increasing enrollment within schools. Responsibilities include canvassing neighborhoods, daycares, and local community agencies to recruit new students, managing the school website and social media accounts (including updates and content creation), and helping to plan marketing and enrollment events for the school with the expectation to track increased enrollment. The role also requires implementing the EEG Experience in alignment with EEG Standards and performing any other duties as assigned. The position reports to the School Principal and works closely with the EEG Marketing Department.

Requirements

• Reliable Transportation with the ability to travel
• Must satisfactory complete a local, state, and federal criminal history check as a condition of employment.
• Demonstrated proficiency using standard office software and graphic design and publishing applications including Adobe Creative Suite, Microsoft Office, Internet, FTP, and scanning software
• Ability to work independently as well as part of a team
• Strong communication skills and ability to work collaboratively with management, staff and the community
• Strong time management skills and the ability to meet strict deadlines

Nice To Haves

• Bachelor’s degree preferred, with a focus on Marketing, Communications or Public Relations
• Experience working in graphic design, marketing, social media management a plus
• Experience with sales and/or community canvassing

Responsibilities

• Work, in conjunction with the school principal, to ensure enrollment targets are met or exceeded
• Develop, monitor and implement school marketing and enrollment plans and initiatives
• Identifies local target markets and developing strategies to implement
• Explores ways of improving existing products and services, and increase enrollment within schools
• Canvas neighborhoods, daycares and local community agencies to recruit new students
• Manage school website and social media accounts, including updates and content creation
• Help to plan marketing and enrollment events for the school with the expectation to track the increased enrollment within the schools
• Implement the EEG Experience in alignment to EEG Standards
• Perform any other duties as assigned

What This Job Offers

• Career Level: Mid Level