Marketing Specialist

IGEL•Fort Lauderdale, FL

8d•Onsite

About The Position

We are seeking a highly organized, detail-oriented Marketing Specialist to support the North America Marketing team. This role is responsible for managing day-to-day marketing operations, coordinating campaign execution, tracking budgets, supporting field and channel marketing initiatives, and ensuring marketing programs are executed efficiently. The ideal candidate is a proactive self-starter who thrives in a fast-paced environment, can manage multiple projects simultaneously, and enjoys collaborating with cross-functional teams. This role will work closely with the Field and Channel Marketing Managers (FCMMs), the VP of Marketing for North America, Sales, Finance, and other internal stakeholders to support the successful execution of marketing programs and events.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field.
3–5 years of experience in Marketing, Marketing Operations, Field Marketing, Marketing Coordination, or a related role.
Proficiency with Microsoft Office, including Excel, PowerPoint, and Word.
Experience with CRM platforms (such as Microsoft Dynamics) and marketing automation tools (such as Act-On).
Experience supporting marketing campaigns, field marketing programs, and events.
Experience with budget tracking, invoice processing, and MDF administration.
Strong organizational and project management skills with the ability to manage multiple priorities and deadlines.
Strong analytical, problem-solving, and communication skills.
Strong copywriting and editing skills for marketing campaigns and promotional content.
Demonstrates flexibility, integrity, and strong problem-solving skills
Builds collaborative, responsive working relationships across all levels of the organization
Highly detail-oriented with exceptional organizational and follow-through skills
Exhibits a proactive, accountable, and results-driven work ethic
Self-starter who takes initiative and drives tasks to completion in fast-paced environments
Communicates clearly and consistently, ensuring timely responses and alignment across stakeholders
Ability to work independently with minimal supervision while maintaining high visibility and reliability

Nice To Haves

Experience managing website content using WordPress or a similar CMS is a plus.
Experience creating marketing performance reports and dashboards is preferred.
Experience working in B2B technology, SaaS, or channel marketing environments is preferred.