Forums - Section Marketing Specialist

American Bar Association•Chicago, IL

7d•$58,720 - $71,526•Hybrid

About The Position

The American Bar Association (ABA) is a member-based organization committed to advancing the rule of law, ensuring access to justice, and promoting a fair legal process. The ABA provides practical resources for legal professionals, conducts law school accreditation, and develops model ethics codes. Staff at the ABA benefit from continuing education and career development opportunities, with a focus on eliminating bias, enhancing diversity, and advancing the rule of law. The organization values its staff through a generous benefits package, including 401(k), medical, dental, vision, flexible spending accounts, health spending accounts, supplemental life and disability insurance, prepaid legal programs, and a complimentary ABA membership. Flexible/hybrid work arrangements may be available for residents of specific states, and employees are eligible for the Public Service Loan Forgiveness Program (PSLF).

Requirements

Bachelor’s degree from four-year college or university (or equivalent experience)
Minimum of 5-7 years marketing and communications experience with a minimum of 2 years experience in the membership association context.
Proven experience in marketing plan development, administration and evaluation required.
Written/Oral Communications Skills – Advanced
External Resource/Vendor Management – Advanced
Financial Management and Budget – Advanced
Project/Campaign Management – Advanced
Office software: Microsoft Office Suite, Relational database software, campaign management tools.

Nice To Haves

Master’s Degree

Responsibilities

Develop strategic marketing plan, including tactics such as branding, cost-benefit analysis, strategic goals and non-dues revenue generation initiatives.
Integrate all entity marketing and communication efforts.
Market products, events and other services, such as sponsorships. Responsible for major revenues streams.
Serve as member liaison, which may include staffing member committees.
Perform research and data analysis to aid in strategic decision making.
Mentor and coach marketing staff of entity.
Other duties as assigned.