Marketing Specialist

JP Cullen•Janesville, WI

15h•Onsite

About The Position

JP Cullen is looking for our next team member to bring their graphic design, writing, marketing and strategy skills to a leading marketing and business development team. This experienced marketer will focus on marketing efforts, research and strategy to support identifying opportunities in the markets we serve to secure new business.

Requirements

Bachelor’s Degree in marketing, communications, business, or a related field
Three-five years of experience in marketing for the AEC industry or B2B marketing and business development
Proficiency in Microsoft Office 365 and Adobe Creative Cloud; experience with CRM databases is a plus
Excellent writing and editing skills with strong attention to detail and accuracy
Excellent communication skills, both oral and written
Ability to prioritize and manage multiple deadlines

Nice To Haves

Graphic design experience preferred

Responsibilities

Participate in the identification and execution of marketing and business development strategies for potential opportunities, following JP Cullen's sales process.
Own the end-to-end process and execution for content development and document production for marketing material including: RFQ/P responses, brochures, presentations, project information, staff resumes, award submissions, blogs and other collateral
Research the market, opportunities and competitors and share the information accordingly.
Support the development and execution of the marketing plan, ensuring that the strategy and tactics align with the overall strategic plan.
Lead development, coordination and execution of events, conferences, and project photo shoots. Also attend the conferences and events as needed.
Develop and maintain expertise in assigned markets to create effective marketing materials and strategies, anticipate market trends, and ultimately deliver value to our customers.
Promote visibility of JP Cullen in our markets through PR and participation in industry events and awards.
Maintain expertise in marketing to "see around the corner" in A/E/C marketing through industry organization participation, regular reading/listening of industry trends, engaging with network, etc.
Support development and maintenance of applications and software.
Learn JP Cullen operations and business to provide more value to our customers through jobsite visits, Cullen College offerings and other training and mentoring opportunities offered.