Marketing Specialist Associate

Orange County Transportation Authority • Orange, CA

32d

About The Position

Under direct supervision, supports marketing and public outreach programs designed to increase awareness and use of OCTA projects, programs, and services. This entry-level role assists with marketing campaigns, community engagement, events, social media, and communications targeting diverse audiences throughout Orange County. This is a non-exempt position in salary grade 170: Min – $34.61 | Mid – $41.12| Max – $47.62/hour. The starting salary will be within this range based on qualifications. This posting will remain open until a candidate is selected.

Requirements

• Bachelor’s degree in business administration, communications, marketing, public relations, or a related field, or equivalent combination of education and experience
• Strong written, verbal, organizational, and interpersonal skills
• Ability to analyze information, maintain accurate data, and communicate findings
• Ability to manage multiple assignments and meet deadlines in a fast-paced environment

Nice To Haves

• Related marketing, communications, or public outreach experience preferred
• Knowledge of Orange County demographics and transportation issues is desirable
• Flexibility to occasionally work outside regular business hours and attend community events

Responsibilities

• Assist with marketing and public awareness campaigns using advertising, events, email, social media, and promotions
• Develop and distribute marketing materials and public outreach collateral
• Support community meetings, workshops, focus groups, and outreach events
• Coordinate event logistics, staffing, materials, and site requirements
• Monitor website and social media content for accuracy and relevance
• Gather and analyze customer and public feedback and prepare reports
• Write, proofread, and edit public information and marketing content
• Conduct outreach to businesses and community organizations and help develop partnerships
• Track communication metrics, maintain databases, and prepare reports and presentations
• Collaborate with internal teams, consultants, and community partners

Benefits

• Gain hands-on experience across marketing, communications, and community outreach
• Help connect Orange County communities with important transportation programs and services
• Work on a variety of campaigns, events, and public-facing initiatives
• Build relationships with businesses, community organizations, and stakeholders throughout Orange County
• Join a team where innovation, integrity, and strategic thinking are valued.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level