Marketing & Resident Experience Specialist - University Village at Boulder

American Campus Communities•Boulder, CO

14h•Onsite

About The Position

American Campus Communities is seeking a proactive Marketing & Resident Experience Specialist to maximize revenue and drive occupancy through strategic marketing, customer service, and leasing execution. The role combines marketing initiatives with comprehensive leasing responsibilities, including conducting tours, coordinating move-ins, and managing room assignments. It also supports resident engagement and community events to help maintain high occupancy, retention, and an exceptional resident experience. The specialist executes leasing and marketing strategies across traditional, digital, and social channels; manages prospect follow-up and leasing data; coordinates events and resident programs; and builds relationships with local businesses, community leaders, and university partners. The position partners with the service team to support property maintenance and curb appeal. It may be subject to an on-call rotation. The role is based at University Village at Boulder Creek in Boulder, Colorado, reports to the Resident Experience Manager, and pays $19.00 per hour. The application deadline is October 30, 2026.

Requirements

Two years of experience in leasing, marketing, or sales.
Experience reading, analyzing, and interpreting general business correspondence and leasing documents.
Experience writing routine reports and correspondence.
Strong communication and organizational skills, as described for the ideal candidate.
Ability to perform the essential duties satisfactorily; reasonable accommodations may be made for individuals with disabilities.

Nice To Haves

Prior experience in the student housing industry.
Bachelor’s degree in marketing, business, or a similar field.
Social media experience.
Experience or interest in leasing, sales, marketing, hospitality, or customer service.

Responsibilities

Maximize revenue and drive occupancy through marketing efforts, customer service, and leasing execution.
Manage the leasing process for prospective residents, including appointments, leads, tours, show rooms, and prospect and future-resident follow-up.
Conduct informative property tours, anticipate prospective residents’ needs, address objections, and support closing the tour.
Maintain accurate prospect traffic and leasing data in required systems and platforms, and complete move-in and move-out administrative requirements to company standards.
Assist with office administration, including package management.
Coordinate planning, preparation, and implementation of lease-up events, renewal events, and resident programs.
Execute sales and marketing strategies to increase property traffic, maintain closing ratios, and achieve budgeted occupancy and revenue using traditional, digital, and social media.
Create and post engaging social media content on approved company channels in accordance with company standards.
Audit property websites, digital channels, and listings for accuracy and visual standards.
Produce and submit required reports to the supervisor and support teams for approval and distribution as needed.
Coordinate room assignments and roommate matching when needed.
Build and maintain relationships with local businesses, community leaders, and university partners.
Stay informed about market trends, market performance, local new construction, and enrollment.
Partner with the service team to ensure the property is well-maintained and meets curb appeal standards.
Serve as an American Campus representative and liaison in all interactions.
Perform other duties as assigned by the manager.
Participate in an on-call rotation if required.