Resident Experience Specialist

RPM Living•Allen, TX

1d•Onsite

About The Position

The Resident Experience Specialist supports the operations team to execute a portfolio strategy across outreach, property awareness, resident events, and engagement to positively impact the property performance across multiple communities. The Resident Experience Specialist will oversee property events and community engagement while utilizing social media, marketing, and branding initiatives across assigned communities to ultimately improve property performance for Operations.

Requirements

Bachelor’s degree in marketing, Communications, Public Relations, Hospitality, or a related field. Experience may substitute for education
One year of experience in marketing, event coordination, social media management, or multifamily/property management
Knowledge of marketing principles, branding standards, and content strategy
Skilled in organizing, scheduling, and executing outreach community and resident events
Skilled in social media management tools (e.g., Soci, Hootsuite), design platforms (e.g., Canva, Adobe Suite), and Microsoft Office
Ability to build relationships with vendors, residents, and onsite teams to enhance engagement and community awareness
Ability to communicate effectively both verbally and in writing
Ability to create visually appealing promotional materials aligned with corporate identity
May be required to sit or stand for extended periods of time
Must be able to read documents, computer screens, and data
Must be able to hear and understand verbal communications in person and over the phone or computer
May occasionally be required to lift or carry items such as files or office supplies weighing up to 15 pounds
Must be able to operate a computer, keyboard, mouse, and other office equipment

Nice To Haves

A valid driver’s license is preferred

Responsibilities

Visit properties every 2 weeks, spending ~4 hrs. at the site and local spots
Meet with the team, collaborate on resident events, and obtain feedback on popular events
Maintain an open line of communication with the on-site team, manager, leadership, and marketing department when necessary to ensure there is up-to-date material
Responsible for scheduling prospect or resident events with vendors to create a monthly resident event calendar for each site
Work with local vendors to participate in events (CM to provide monthly resident event budget)
While on site- capture property-specific local content like amenities, model, vacant apartments to upload latest photos on all social platforms for property awareness (on-site team will be responsible for sending pictures from resident events) – following all corporate and marketing guidelines
Utilizing approved client-branded collateral, adapting to property needs such as resident event flyers (on-site team responsible for distributing)
Post on social media platforms a minimum of 3x per week through Soci, following all marketing and social best practices
Attend monthly strategy meeting at corporate to collaborate with regionals and RVP
Attend applicable calls in partnership with marketing
Attend a monthly meeting with the marketing lead for alignment and awareness
Ensure branding and messaging are consistent with branding guidelines

Benefits

Top industry pay
Comprehensive benefits
Weekly pay for all associates working onsite at an apartment community
Comprehensive healthcare coverage available for all full-time, regular associates
Employer-paid employee assistance, mental health, and wellness programs
Ancillary benefits, including critical illness, hospital indemnity, and accident insurance
401(k) with robust company match
Opportunities for professional development, career growth, and role-based learning plans
Diversity, Equity, Inclusion, and Belonging (DEIB) and multiple Employee Resource Groups (ERG)
Paid time off plus floating holidays and volunteer days
Discounted Perks (Costco membership, movie tickets, health & wellness, entertainment & travel discounts)