Marketing Project Specialist - (Hybrid)
About The Position
The Marketing Program Manager will manage the coordination and execution of marketing initiatives that drive brand growth and engagement. This role requires collaboration with Sales, Training, Technology, and other departments to bring marketing programs to life—from concept to rollout. The ideal candidate is a detail-oriented project leader who can manage multiple initiatives at once and coordinate the production and deployment of direct mail and digital campaigns. The items listed above are intended to provide an overview of the essential functions of the job. This is not an exhaustive list of all functions and responsibilities that the position may be required to perform.
Requirements
- Experience managing timelines, workflows and creative deliverables
- Strong organizational skills with attention to detail
- Proficiency with project management software, including Jira, Planner, Trello
- Excellent communication and problem-solving skills
- Ability to manage multiple projects in fast-paced environment
- BA in Marketing, Advertising, Communications or related field
- 3+ years of marketing program management experience
Responsibilities
- Collaborate with Sales, Training, Technology and other Home Office departments on development and implementation of new marketing programs
- Field project/program requests from all departments and evaluate for feasibility with Sr. Marketing Manager
- Serve as primary point of contact for all Marketing Project Charters, including project request submissions, working with Technology Team on requirements gathering, project timelines and deliverables, coordinating internal reviews/revisions, testing, status reports and rollout to stakeholders
- Work with Training department to create tutorials/user guides in advisor learning portal
- Manage the Print/Direct Mail production schedule, including internal tasking, liaising with third-party fulfilment company for workflows, production timelines, platform testing, etc.
- Manage Strategic Partnership marketing deliverables, including timelines, approvals and reporting in coordination with Marketing Account Managers
- Work with senior-level marketing team to introduce and implement new marketing initiatives and improvements
- Back up Sr. Marketing Manager for customer segmentation lists for print and email
- Special projects as needed
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
51-100 employees
