Marketing Programs Specialist

Symmetry • Scottsdale, AZ

7h • $64,000 - $78,000 • Hybrid

About The Position

Symmetry is seeking an execution-focused Marketing Programs Specialist to translate marketing strategy into tangible work. This role will serve as the operational engine for two key areas: new business acquisition and client/product communications. The ideal candidate will be an AI-first marketer, utilizing AI tools as their primary method for accomplishing tasks.

This position reports to the CMO and supports Demand Generation and Product Marketing teams. While functional leads will retain strategy ownership, this role is responsible for program execution. For Demand Generation, this means acting as an execution partner to manage campaign and event logistics, freeing up strategists to focus on strategy and channel performance. For Product Marketing, this role will operationalize and distribute client stories, product/release communications, and lifecycle programs, transforming narratives into multi-channel output. This role will also provide Sales with more consistent enablement assets and customer stories, and serve as a reliable channel for Client Success & Enablement to package and distribute customer wins and release notes.

This role is deliberately not a strategy, people-management, or partnership-design role. It focuses on executing plans set by functional leads, with an emphasis on systematic and recurring programs rather than one-off requests. This is the first role at Symmetry built from the ground up around heavy AI utilization, with the expectation that the individual will use AI across all workflows and set the standard for an AI-first marketer within the company.

Requirements

• 2+ years in a B2B marketing role, ideally in SaaS or technology.
• AI-fluent in practice, using AI tools consistently in day-to-day workflow to accelerate content, reporting, or campaign efficiency.
• Organized and detail-oriented.
• Able to manage multiple tasks and deadlines.
• Clear communicator who works well with internal teams and external partners.

Nice To Haves

• Experience with Marketing Automation (HubSpot or similar).
• Experience with CRM (Salesforce or similar).
• Experience with Events (Zoom or other webinar platforms).
• Experience with AI Tools (Claude).

Responsibilities

• Execute marketing strategy into shipped work.
• Manage operational execution for new business acquisition and client/product communications.
• Utilize AI tools across all workflows to drive efficiency in content creation, reporting, and campaign management.
• Support Demand Generation efforts including ad campaigns, prospect events and webinars, and acquisition nurtures.
• Support Product Marketing efforts including client story activation, developer release communications, and lifecycle/customer communications.
• Operationalize and distribute client stories, product/release communications, and lifecycle programs.
• Ensure consistent enablement assets and customer stories reach the sales team.
• Package and distribute customer wins and release notes to appropriate audiences.
• Manage multiple tasks and deadlines effectively.

Benefits

• Opportunity to work with all kinds of positions across the company, from the CEO to support to sales.
• Collaborative, fun, and friendly work environment.
• Challenging professional environment that aligns with personal goals and well-being.
• Equal opportunity employer.
• Consideration for qualified applicants with criminal histories.
• Commitment to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed